A Bri
@abri
Skilled lead generation specialist with a passion for sustainable solutions.
What I'm looking for
I'm a dedicated professional with extensive experience in lead generation and sales, particularly in the sustainable transport sector. My recent role at VEV allowed me to develop a deep understanding of fleet electrification solutions, where I successfully built a sales pipeline worth approximately £3 billion. My ability to quickly grasp complex topics and engage with senior decision-makers has been key to my success.
Throughout my career, I have prioritized learning and collaboration, ensuring that I can effectively communicate the benefits of innovative solutions to clients. I thrive in dynamic environments and take pride in my adaptability across various sectors, utilizing tools like HubSpot and Salesforce to drive results. I am excited about the potential to contribute to a forward-thinking organization that values sustainability and innovation.
Experience
Work history, roles, and key accomplishments
Advertising Sales Consultant
The Planning Handbook
Sep 2024 - Present (10 months)
Currently working as an Advertising Sales Consultant, contacting local construction businesses to secure advertisements for the Planning Handbook. This role is highly KPI-driven, with a weekly sales target of £1,000.
Telemarketing Agent / Researcher
Agent3
Apr 2023 - Sep 2024 (1 year 5 months)
Worked on various client accounts, focusing on demand/lead generation and appointment setting for specific clients like Cloudera and Vertex. This position involved making appointments and selling event delegate passes.
Lead Generation / Telemarketing / Researcher
VEV
Apr 2023 - Sep 2024 (1 year 5 months)
Spearheaded lead generation for VEV, a company focused on carbon reduction through fleet electrification, targeting large enterprises, public sector, 3PL, and haulage operators. Built a robust sales pipeline worth approximately £3 billion, including early-stage contracts with major clients like Stagecoach and Tesco.
Freelancing
Freelance
Aug 2022 - Apr 2023 (8 months)
Undertook various freelance projects, including lead generation and appointment making for The IT Leadership Board and B2B market research surveys for Npower Business Solutions. Engaged with CISO decision-makers for Tenable and Barracuda, and contacted Indirect Tax/Tax Technologists for Vertex.
Audience Acquisition Manager
Discussion Box
Oct 2021 - Jul 2022 (9 months)
Responsible for recruiting new delegates for virtual roundtable events across EMEA and APAC regions. Utilized various communication channels including telephone sales, merge mail, Sales Navigator, and social media for recruitment.
Delegate Sales
Whitehall Media
Dec 2013 - Sep 2021 (7 years 9 months)
Managed delegate sales for subject-specific technology events, including Big Data Analytics and Enterprise Security & Risk Management. Account managed virtual events during COVID, encouraging delegate participation and engagement with sponsors.
Temping Work
B2B Waste Management Company
Jul 2013 - Aug 2013 (1 month)
Generated appointments and leads for sales representatives within a B2B waste management company. Responsibilities included cleansing data and conducting market research surveys for insurance renewals.
Advertising Sales
Read Publications
Jun 2005 - May 2013 (7 years 11 months)
Worked in call centre sales, focusing on selling upgrades for display advertising and chasing copy for a Government Procurement Directory. Responsibilities also included B2B cold calling and debt chasing.
Telesales Manager
Forte Trinity Internet Specialists
Sep 2000 - Jun 2005 (4 years 9 months)
Managed a telesales team of five, overseeing recruitment, training, and motivation. Handled customer service, complaints, and queries, while also focusing on closing potential business and building rapport with clients.
Telesales Manager
Eclipse Internet
Jan 1997 - Dec 1999 (2 years 11 months)
Responsible for cold calling and promoting a range of internet products. Handled customer services, sales administration, and debt chasing.
Campaign Manager
The Hillgate Group
Jan 1989 - Jan 1994 (5 years)
Managed campaigns for various charities, including The Christie and Guys Evelina Children's Hospital. Recruited, trained, and motivated large teams of collectors, promoting awareness and raising funds in localized areas.
Education
Degrees, certifications, and relevant coursework
A hasn't added their education
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