Zulimar Montilla

Lead regional demand generation and growth marketing initiatives across LATAM and Caribbean markets supporting business development across 15+ countries.

Create multichannel marketing plans and innovative marketing strategies designed to promote clients' products and services to target audiences. Generate stability through development and implementation of e-mail marketing campaigns; skilled in managing content development, list management, e-mail lists, e-mail template design, launching campaigns, tracking, measuring, and delivering monthly report

Founded and scaled a multi-client consultancy serving healthcare, education, beauty, pharmaceutical, and consumer sectors.

Worked as Marketing Coordinator at Florida Barber Academy.

Develop a comprehensive marketing strategy to position CMT in key audiences
Create and implement an Inbound Marketing campaign
Develop, implement, and follow-up an email marketing strategy
Generate leads and sales
Prepare launch readiness of a new product
Develop new channels and markets

Worked as Regional Service GCO Area Lead Training at Pfizer.

Responsible for Business Development, Strategic Planning, Marketing Intelligence, FF Efectiveness, Leraning & Development and New Products Planning.

I was in charge of Lipitor and on that time the product had an excelent performance

As a PM in AstraZeneca I had the opportunity to launch succesfully Atacand Plus in order to strengthen the antihypertensive portfolio. One year later, I was responsible for the entire CV franchise including Crestor, Atacand Family, Plendil.

In Novartis I worked together with the PM responsible for OTC products. I had an active participation in Parsel marketing strategies including TV commercial productions, POP design, FF and BTL activities.

Supported OTC product marketing strategies, campaign planning, vendor management, and sales training.

Dec 2024

Oct 2017

May 2017 · Expired May 2019

May 2017

Apr 2017 · Expired Apr 2017

Dec 2015

May 2009

Apr 2008