Open to opportunities

Steve Berry

@steveberry

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Roll-up-your-sleeves marketing leader driving brand, demand, and alliances.

United States

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What I'm looking for

I seek senior marketing leadership roles where I can build integrated, metric-driven programs, lead teams, manage strategic alliances, and drive measurable brand and demand outcomes.

I am a results-driven marketing leader with deep expertise in marketing strategy, branding, integrated campaign development, digital strategy, and alliance/partner marketing. I have built and led high-performing marketing teams across B2B and digital health sectors.

At Ernst & Young I led global and U.S. sector marketing initiatives, elevating EY to ServiceNow's top risk partner within 12 months and delivering event-driven pipeline impacts of $100M. I launched influencer programs, paid media campaigns, and executive thought-leadership series to drive engagement and market leadership.

As VP of Marketing at a pre-revenue digital health company, I led alliances with Samsung, Walgreens, and IBM Watson Health, managed a global brand refresh, and drove inbound/outbound B2B2C lead generation and content partnerships with major publications. I repositioned digital firms for Fortune 1000 engagement and forged strategic media and analyst relationships.

I bring proven experience managing global teams and budgets, integrating marketing technology (Marketo, Pardot), and executing measurable, metric-driven plans that convert prospects to customers. I seek opportunities to lead integrated marketing programs that build memorable brands and deliver quantifiable business results.

Experience

Work history, roles, and key accomplishments

Current

Global Marketing Leader

Current

Ernst & Young

Jan 2019 - Present (6 years 9 months)

Built and executed global integrated marketing plans for the EY–ServiceNow alliance, elevating EY to ServiceNow's top risk partner within 12 months and driving $100M pipeline impact through marquee event and engagement programs.

Demand Generation Event Marketing Integrated Campaigns Thought Leadership Paid Media Marketing Strategy

US Marketing Leader

Ernst & Young

Jan 2019 - Jan 2022 (3 years)

Developed the first Health, Science & Wellness sector marketing plan and led integrated campaigns addressing health transformation, digital health, and supply chain resilience, expanding digital marketing channels and co-marketing partnerships.

Campaign Development Partner Marketing Paid Media Marketo Event Strategy Messaging Partnerships

Vice President Marketing

WellDoc

Jan 2017 - Jan 2019 (2 years)

Built and led a B2B2C marketing function at a pre-revenue digital health company, drove brand refresh, website overhaul, inbound/outbound lead generation, and secured high-profile thought leadership and alliance partnerships.

Alliance Management Brand Strategy Lead Generation Content Marketing Website Optimization Social Media

Director of Marketing

KPMG

Jan 2012 - Jan 2016 (4 years)

Repositioned Cynergy/KPMG digital practice to target Fortune 1000 CIOs and CMOs, led brand and messaging strategy, analyst relations, and launched Pardot-based automated nurture programs to improve engagement and pipeline.

Positioning)Brand Strategy Analyst Relations Pardot Content Strategy Digital Marketing Stakeholder Management Positioning

Director Marketing Communications

SunEdison

Jan 2010 - Jan 2012 (2 years)

Led brand integration for three acquired companies across global territories, managed a $2M budget and a North America marketing team while coordinating global marketing resources in Spain, India, Japan, and Korea.

Global Marketing Budget Management Team Leadership Communications Strategy M&A

Director, U.S. Marketing

PricewaterhouseCoopers

Jan 2007 - Jan 2010 (3 years)

Led U.S. technology sector marketing and served in multiple senior marketing roles driving innovation, go-to-market strategies, and new product development across the firm’s technology practice.

GTM Strategy Product Marketing Stakeholder Management Global Innovation Marketing Leadership

Marketing Research Consultant

Migliara/Kaplan (TNS Global)

Jan 1996 - Jan 2000 (4 years)

Conducted marketing research and account management for major pharmaceutical clients including Pfizer, Abbott, and Novartis, supporting product positioning and market insights.