At Dominator Play, I built marketing for a B2B game provider from scratch, from go-to-market strategy and brand identity to SEO, GEO and PR. The work earned 150+ publications across 40+ media outlets, with 1.5M total views.
I also grew the company website to 1,500+ sessions per month, including traffic from organic and AI search, and introduced AI automation that cut thumbnail production from six hours to 15 minutes. I built the marketing department and managed a team of six.
At Scale Agency, I worked across SEO, Google Ads, performance marketing and analytics for projects in Ukraine and the US. For a SaaS product targeting the US, I developed the go-to-market strategy and marketing funnel; for a shopping mall campaign, I delivered 1,152,901 users against a 700K target.
At Projector Creative & Tech Online Institute, I cut CAC by 49% and grew organic traffic by 241%. I also teach a practical digital marketing course at Beetroot Academy, covering the full funnel.
