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Theresa DesuyoTD
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Theresa Desuyo

@theresadesuyo

Results-driven digital marketing leader with AI-driven SEO expertise.

Spain
Message

What I'm looking for

I am looking for a role that fosters innovation, encourages collaboration, and offers opportunities for professional growth in digital marketing.

I am a results-driven digital marketing leader with over 10 years of experience in B2B and B2C SaaS sectors. My expertise lies in developing and executing global SEO content strategies that not only accelerate growth but also strengthen brand authority and enhance stakeholder engagement. I have a proven track record of leading distributed teams and optimizing multilingual campaigns, delivering measurable business impact through data-driven, AI-powered initiatives.

Currently, I serve as the Director of Global Content Management at Gartner, where I lead a global web content team to create SEO-first, UX-driven digital experiences. My efforts have resulted in significant improvements in content production efficiency and organic growth across multiple languages. I am passionate about collaborating cross-functionally to drive integrated marketing campaigns and improve site health through innovative strategies.

Experience

Work history, roles, and key accomplishments

GA
Current

Director, Global Content Management

Gartner

Jun 2023 - Present (2 years 5 months)

Led global web content team to deliver SEO-first, UX-driven digital experiences to boost C-level prospect engagement. Increased content production efficiency with machine learning, reducing costs by 35% and time to market by 70% across multiple languages.

GA

Senior Marketing Manager, International Expansion

Gartner

Apr 2021 - Apr 2023 (2 years)

Launched and optimized 10 localized country-level domains, driving double-digit year-over-year organic growth and expanding international market penetration. Directed project management of translation workflows, integrating automation and IT systems to streamline operations and boost efficiency.

Education

Degrees, certifications, and relevant coursework

University of California, Davis logoUD

University of California, Davis

Certificate, Content Marketing

Completed a course on The Strategy of Content Marketing. This program focused on developing effective content marketing strategies.

University of California, Los Angeles logoUA

University of California, Los Angeles

Bachelor of Science, Political Science

Earned a Bachelor of Science degree in Political Science. The curriculum focused on political systems, public policy, and international relations.

HubSpot Academy logoHA

HubSpot Academy

Certificate, AI for Marketers

Completed a professional development course in AI for Marketers. This program focused on leveraging artificial intelligence in marketing strategies.

Platzi logoPL

Platzi

Certificate, Growth Marketing

Completed a program in Growth Marketing. This course provided skills and techniques for accelerating business growth through marketing.

Content Marketing Institute logoCI

Content Marketing Institute

Master Class, Content Marketing

Attended the Content Marketing Master Class. This course provided advanced insights and strategies in content marketing.

ESADE Business School logoES

ESADE Business School

MBA, Marketing

Completed a Master of Business Administration with a specialization in Marketing. This program provided a comprehensive understanding of business strategy and marketing principles.

Tech stack

Software and tools used professionally

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Theresa Desuyo - Director, Global Content Management - Gartner | Himalayas