Open to opportunities

jose leite

@joseleite

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Results-driven Digital Marketing Specialist focused on growth strategies and digital innovation.

Spain

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What I'm looking for

Seeking a challenging role that leverages my expertise in digital marketing, growth strategies, and AI-driven innovation to drive business success and foster a collaborative environment.

As a seasoned Digital Marketing Specialist with over a decade of experience, I have consistently delivered growth through strategic digital marketing initiatives. My expertise spans SEO, SEM, Social Ads, and Affiliate Marketing, with a strong emphasis on leveraging Artificial Intelligence to optimize processes and personalize customer experiences.

Throughout my career, I have led diverse teams, managed multi-channel acquisition strategies, and successfully implemented data-driven marketing campaigns. My experience includes heading SEO at Kleding, where I oversaw a team of 3 SEO specialists and 8 content creators, and serving as a Senior Digital Consultant at Elabs Consulting, where I conducted audits and implemented digital marketing strategies for various clients.

I hold certifications in Google Analytics, SAS Marketing Automation, and HubSpot, and am proficient in tools like SEMrush, Ahrefs, and Salesforce. My commitment to continuous learning ensures I stay at the forefront of digital marketing trends and technologies.

Experience

Work history, roles, and key accomplishments

Head of SEO

Kleding

Jul 2024 - Jul 2024 (-1 years 11 months)

Led a team of SEO specialists and content creators to develop and implement SEO strategies across multiple countries and languages. Optimised Google Merchant Center and product feeds to enhance conversions, while managing the SEO roadmap and performance projects. Utilised AI for process improvements and reported directly to the CEO.

SEO Google Merchant Center Team Leadership Performance Tracking

Senior Digital Consultant

Elabs Consulting

Mar 2021 - Feb 2024 (2 years 11 months)

Conducted audits and implemented digital marketing strategies for diverse clients. Managed SEO, SEM, CRM, and Social Ads campaigns while creating email marketing initiatives for lead nurturing. Collaborated with development teams to enhance web products and reported results to clients.

SEO SEM CRM Email Marketing Project Management

International Acquisition Manager

Camaloon

Feb 2017 - Feb 2021 (4 years)

Oversaw a marketing team and a multi-channel acquisition strategy with a significant budget. Focused on both B2C and B2B marketing efforts, managing CRM segmentation and reporting directly to the CEO.

Multi channel Marketing Team Management Budget Management Reporting

Chief Marketing Officer (CMO)

iContainers

Jun 2015 - Jan 2017 (1 year 7 months)

Managed a marketing team and executed a multi-channel acquisition strategy with a focus on B2C and B2B markets. Oversaw a substantial budget and worked in international markets, enhancing brand visibility and customer engagement.

Team Management Multi channel Marketing Budget Oversight B2C Marketing B2B Marketing

Head of Brand

Grupo Planeta

Mar 2015 - May 2015 (2 months)

Managed three education brands, focusing on brand strategy and marketing initiatives to enhance visibility and engagement within the education sector.

Brand Management Marketing Strategy Team Leadership

Head of Online Marketing

MeQuedoUno

Feb 2012 - Feb 2013 (1 year)

Oversaw a flash sales model across multiple verticals, leveraging email marketing as the primary channel to engage a large customer base. Managed extensive email campaigns and optimised marketing strategies.

Email Marketing Flash Sales Campaign Management Customer Engagement