Open to opportunities

C F

@cf01

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Results-driven Marketing and SEO Specialist with 9 years of expertise.

Spain

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What I'm looking for

I seek a dynamic role in a forward-thinking company that values innovation and collaboration, offering opportunities for growth and impact in digital marketing.

I am a results-driven Marketing and SEO Specialist with over 9 years of expertise in digital marketing, technical SEO, and web performance. My career has been marked by a strong focus on optimizing Core Web Vitals and enhancing search engine rankings for international brands. I combine strategic leadership with hands-on technical skills to drive market growth, engagement, and user experience through data-backed decision-making.

Throughout my career, I have successfully developed and executed comprehensive marketing strategies, enhancing customer acquisition through targeted campaigns across various channels. My experience includes leading teams in designing A/B-tested email marketing campaigns, managing digital properties, and applying technical SEO best practices. I am passionate about leveraging my skills to contribute to strategic sales and marketing decisions that align with revenue goals.

Experience

Work history, roles, and key accomplishments

Current

Marketing Manager

Current

Otovo

May 2024 - Present (1 year 1 month)

Developed and executed marketing strategies for the Swedish and Norwegian markets, focusing on SEO, web development, and email marketing. Enhanced customer acquisition through targeted campaigns and managed process automation projects to boost efficiency.

SEO Email Marketing HubSpot Market Analysis Campaign Management Customer Acquisition Process Automation Digital Marketing CRM

Product Launch Marketing Strategist

HAVADRID Std.

Mar 2024 - May 2024 (2 months)

Designed and implemented pre-launch marketing strategies for XUUTBOX Studio, utilizing social media for lead generation and establishing a CRM system to streamline customer communication.

Social Media Marketing CRM Lead Generation Content Development Data Tracking Campaign Strategy Customer Engagement Marketing Automation Zapier JavaScript

Owner / Audio-Visual Agent

MakingFilms Sweden

Dec 2010 - Feb 2024 (13 years 2 months)

Founded and managed an audio/visual production business, specializing in high-quality visual content creation and client relationship management.

Project Management Client Relationship Management Sales Strategy Marketing Content Creation Quality Assurance Business Development

Digital Properties Specialist

VASS

Sep 2023 - Jan 2024 (4 months)

Managed digital properties to ensure content optimization and user engagement. Executed email campaigns and applied technical SEO best practices to enhance digital visibility.

Digital Marketing Technical SEO Salesforce Cloud Email Campaigns User Experience Content Management Brand Management Analytics

Lifecycle Coordinator

Electronic Arts (EA)

May 2021 - Apr 2023 (1 year 11 months)

Developed multi-channel campaigns to enhance user engagement and lifetime value. Implemented tracking and automation to improve campaign efficiency and response rates.

Campaign Management User Engagement Content Creation Automation Data Analysis Marketing Strategy Customer Retention Email Marketing

Web & Content Manager

Azets

Feb 2019 - Dec 2019 (10 months)

Managed SEM and content creation to drive inbound sales and enhance brand visibility. Produced high-quality content and analyzed site performance for optimization.

SEM Content Creation SEO Inbound Marketing Performance Analysis Lead Generation Digital Strategy

Marketing Manager

SVEA Solar

May 2018 - Jan 2019 (8 months)

Executed integrated marketing campaigns for customer acquisition and growth. Managed CRM strategies and website development to enhance SEO and organic search rankings.

Integrated Marketing Customer Acquisition CRM SEO Keyword Research Campaign Management Data Analysis Sales Strategy Digital Marketing

Editor

Norstedts Juridik

Apr 2014 - Mar 2018 (3 years 11 months)

Produced and managed legal content, ensuring compliance and quality. Collaborated with experts to optimize the website's knowledge base and applied SEO techniques.

Content Management SEO Compliance Collaboration Web Optimization Editing Knowledge Management Quality Assurance

Head of Production

Playontv Europe

Jan 2012 - Jun 2013 (1 year 5 months)

Led production teams in delivering multimedia content, ensuring alignment with client goals and high satisfaction through effective communication and project execution.

Production Management Multimedia Content Project Coordination Team Leadership Quality Control Communication Content Delivery

Office Manager

Stockholm School of Economics IFL Executive Education

Jan 2010 - Jan 2012 (2 years)

Managed office operations and supported marketing initiatives to promote the school's brand and enhance program enrollment.

Office Management Marketing Support Client Engagement Operations Management Team Collaboration Enrollment Strategies Administrative Support Communication Event Coordination

Education

Degrees, certifications, and relevant coursework

Linköping University

While I initially attended Linköping University, I found the self-driven route of autodidactic learning to be more effective. I prioritize hands-on experience and staying up to date through constant learning and real-world application.

Stockholm University

While I initially attended Stockholm University, I found the self-driven route of autodidactic learning to be more effective. I prioritize hands-on experience and staying up to date through constant learning and real-world application.