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Washington Ombuor

@washingtonombuor

Digital marketing strategist who grows brands with social media, email, SEO, and data-driven campaigns.

Kenya
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What I'm looking for

I’m looking for a digital marketing role where I can own social and email strategy, translate analytics into growth, and collaborate cross-functionally—bringing my content, SEO, and PR strengths to measurable outcomes.

I’m a certified digital marketing professional with 5+ years of experience across digital marketing, brand communications, graphic design, and video editing. I blend creative execution with strategic thinking to help businesses and personal accounts grow through audience-focused messaging.

As a Social Media Manager, I managed and maintained client accounts across Facebook, Twitter, Instagram, LinkedIn, and YouTube. I created engaging text, image, and video posts, monitored conversations, and responded proactively to build meaningful connections while staying current with emerging platforms.

I also worked as a Digital Marketing Strategist where I crafted integrated campaigns, set measurable marketing goals, and analyzed metrics to forecast trends. I bring core strengths in SEO, analytics, AI tools, strategic marketing planning, affiliate marketing, and PR & media relations.

Beyond marketing, I’ve supported operations and sales—improving procurement costs by 15% through vendor negotiations and boosting scheduling efficiency by 20%. I’ve also delivered freelance transcription work with 100% nomenclature accuracy and rigorous audits, and I’m fluent in French and Korean.

Experience

Work history, roles, and key accomplishments

VC

Freelance Transcriptionist

Verbit & CastingWords

Jan 2022 - Jan 2024 (2 years)

Delivered high-accuracy transcriptions in Verbatim and Clean Read formats tailored to client specifications. Labeled multiple speakers, researched terminology (including medical and legal), and audited transcripts against original audio to ensure formatting and 100% nomenclature accuracy.

PC

Business Sales Agent

Precision Sales Company

Feb 2022 - Sep 2022 (7 months)

Promoted consumer electronics to prospective customers and target markets using marketing data and competitor insights to shape sales strategies. Built customer loyalty through marketing and proactive public relations, monitored social media trends across platforms, and supported product promotion through trade shows and seminars.

GO

Digital Marketing Strategist

General Post Office

Dec 2019 - Aug 2021 (1 year 8 months)

Developed marketing strategies to establish brand consistency and drive sales growth across multiple industries. Set measurable marketing goals, designed and implemented integrated digital campaigns, analyzed performance metrics to forecast trends, and aligned marketing efforts with business objectives.

GO

Marketing Assistant

General Post Office

Jun 2019 - Nov 2019 (5 months)

Supported marketing and brand awareness activities by assisting with social media strategy and creating content for Pinterest, Facebook, and Instagram. Helped develop pre-season marketing plans, collaborated on the annual marketing budget and schedule, and planned internal and external events as needed.

VK

Assistant Office Administrator

Vilix Kenya

Jan 2023 - Present (3 years 5 months)

Provided administrative and clerical support to ensure smooth daily office operations and policy compliance. Managed office supplies and inventory, negotiated with vendors to reduce procurement costs by 15%, coordinated senior staff meetings and travel to improve scheduling efficiency by 20%, and maintained compliant records and databases.

Education

Degrees, certifications, and relevant coursework

ALX Africa logoAA

ALX Africa

Certificate, Virtual Assistant Programme

2024 - 2024

Completed a Certificate in the Virtual Assistant Programme from July to September 2024.

Cooperative University of Kenya logoCK

Cooperative University of Kenya

Diploma, Marketing

2017 - 2020

Earned a Diploma in Marketing from 2017 to 2020.

University of Nairobi logoUN

University of Nairobi

Certificate, Korean Language & Literature

2018 - 2018

Completed a Certificate in Korean Language & Literature from February to November 2018.

BA

Booker Academy

Kenya Certificate of Secondary Education (K.C.S.E.), Secondary Education

2013 - 2016

Completed Kenya Certificate of Secondary Education (K.C.S.E.) from 2013 to 2016.

KI

King Sejong Institute

Bachelor of Arts (BA), Korean Language & Literature

2022 -

Completed a BA in Korean Language & Literature in 2022.

YM

YMCA

Certified Lifeguard, Lifeguarding

Completed a Certified Lifeguard program.

Tech stack

Software and tools used professionally

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