Open to opportunities

Naomi Njoroge

@naominjoroge

Organized digital marketer and virtual assistant driving growth through social media, content and operational excellence.

Kenya

Message

What I'm looking for

I seek a remote role where I can apply social media and digital marketing expertise alongside virtual assistant skills, supporting growth, efficiency, and strong team collaboration.

I am a proactive digital marketer and virtual assistant with five years' experience in communication, media and digital marketing. I have led social media strategy and content teams, boosted sales through targeted campaigns (including a 39% sales increase), and consistently delivered data-driven reports and operational support.

I excel at managing inboxes, calendar and travel planning, data entry, research, and remote collaboration using tools like Google Workspace and Slack. I am committed to meeting deadlines, optimizing digital performance, and supporting teams to scale brand awareness and drive organizational growth.

Experience

Work history, roles, and key accomplishments

Social Media Manager

Marky Fruits and Vegetables Limited

Jan 2022 - Aug 2025 (3 years 7 months)

Developed and implemented social media strategies and managed a team of content creators, improving engagement and reporting on social media metrics and ROI to align with business goals.

Social Media Strategy Content Creation Community Management Social Media Metrics Team Leadership Reporting Brand Consistency

Data Entry Clerk

Swatini Ventures Limited

May 2023 - May 2025 (2 years)

Collected and accurately inputted data into databases, performed comparative analyses of sources, and maintained records to ensure data integrity for administrative processes.

Data Entry Data Integrity Database Management Reporting Attention To Detail Microsoft Office Record keeping

Sales and Marketing Manager

Petts Collection

Oct 2022 - Apr 2023 (6 months)

Developed and executed marketing plans that increased brand awareness and drove a 39% boost in sales, producing weekly and monthly performance reports with strategic recommendations.

Marketing Strategy Sales Growth Campaign Management performance reporting Market Research Brand Management Recommendations

Digital Marketing Strategist

Agik Real Estate

Jan 2022 - Jun 2022 (5 months)

Collaborated with marketing and creative teams to design digital marketing programs, analyzed trends to inform targeting and segmentation, and contributed research-backed recommendations for email and paid social campaigns.

Digital Strategy Market Analysis Email Marketing Paid Social Research Cross Functional Collaboration

Communication & Marketing Assistant

Superfine Africa Nuts

Jan 2016 - May 2016 (4 months)

Supported development of marketing strategies for target demographics, fostered customer relationships through communication, and collected customer satisfaction survey data to inform marketing activities.

Marketing Strategy Customer Communications Survey Relationship Building Data Collection Public Relations

Education

Degrees, certifications, and relevant coursework

Xcelerator Academy

Certificate, Virtual Assistance

2025 - 2025

Activities and societies: Key courses: Project Management; Travel Planning; Meeting Management; Data Entry; Expense Tracking; Calendar and Inbox Management; Internet Research; Social Media Management

Completed a Certificate in Virtual Assistance covering project management, travel planning, meeting management, data entry, expense tracking, calendar and inbox management, internet research, and social media management.

Rongo University

Bachelor of Science, Communication and Media Studies

2017 - 2021

Activities and societies: Key courses: Corporate Communication; Social Media Management; Media Relations; Public Relations; Peace Journalism; Conflict Management; International Relations; Writing African Leadership

Completed a Bachelor of Science in Communication and Media Studies with coursework in corporate communication, social media management, media relations, public relations, peace journalism, and conflict management.