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Vishnu Nair

@vishnunair2

I lead marketing operations platform rollouts that improve CRM accuracy, adoption, and workflow speed.

Malaysia
Message

What I'm looking for

I'm looking to lead marketing operations, CRM, and platform-rollout initiatives where I can improve data accuracy, workflow efficiency, user adoption, and team capability across global sales and marketing teams.

I've led marketing operations projects at 2X, including recreating a legacy performance-management tool in Salesforce to save a client $94,000 annually. I also managed global 6sense and Microsoft Bookings rollouts, connecting platforms to CRM, training regional teams, and improving visibility into sales and demo activity.

Now at Hays Recruitment, I optimize job-board processes and reporting across LinkedIn Recruiting, SEEK, and Broadbean, while rolling out Asana for campaign management across Asia. I've also built team structures, supported recruitment and onboarding, and developed certification guides to help marketing operations teams grow.

Experience

Work history, roles, and key accomplishments

HR
Current

APAC Marketing Operations Manager

Hays Recruitment

Feb 2026 - Present (6 months)

Optimized job board operational processes and reporting structure to streamline management and enable faster data collection. Rolled out usage and adoption for large campaign management by the Asia Marketing team.

X

Senior Marketing Operations Manager

2X

Mar 2024 - Feb 2026 (1 year 11 months)

Managed a marketing performance management tool deprecation project, recreating functionality within Salesforce and delivering $94,000 in annual savings. Led 6sense and Microsoft Bookings rollouts for global sales teams, including training and support.

X

Marketing Operations Associate

2X

Feb 2021 - Aug 2021 (6 months)

Built, tested, and sent emails and launched landing pages for email marketing campaigns and nurture programs. Compiled reports on email performance metrics and suggested improvements.

DB

Network Control Group Supervisor

DHL Express (M) Sdn Bhd

Jan 2020 - Jan 2021 (1 year)

Supervised the Network Control Group team for inbound and outbound flight/truck movements. Ensured accurate flight data input and arranged contingency plans for disruptions.

Education

Degrees, certifications, and relevant coursework

University at Buffalo, The State University of New York logoUY

University at Buffalo, The State University of New York

Bachelor of Science, Mechanical Engineering

2012 - 2015

Grade: 3.37/4.00

Activities and societies: University Undergraduate Dean's List (Spring 2015); Latin Honor Cum Laude

Graduated with a Bachelor of Science in Mechanical Engineering. Final CGPA: 3.37/4.00, awarded Latin Honor Cum Laude, and placed on the University Undergraduate Dean's List (Spring 2015).

Taylor's University logoTU

Taylor's University

American Degree Transfer Program, Mechanical Engineering

2011 - 2012

Completed the American Degree Transfer Program in Mechanical Engineering, transferring credits for a Mechanical Engineering degree.

Tech stack

Software and tools used professionally

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