Valeria Ocaña
@valeriaocaa
I build high-performing influencer, UGC, and AI-powered content campaigns that grow audiences and qualified leads.
What I'm looking for
At Neat & Storelli, I lead content strategy and social media operations for two international consumer brands, managing a 10-person creative team and producing carousel content with 3M+ organic reach per post. I also build AI-augmented workflows with Notion, ChatGPT, and Klaviyo to standardise production and achieve ~35% email open rates.
I've grown brands from zero to 200K+ followers in 3–6 months through systematic organic content strategy, hook optimisation, and creator coaching. At HeyDominik LLC, I helped B2B and B2C clients turn organic audiences into qualified sales pipeline.
My experience spans influencer partnerships, inbound marketing, CRM implementation, paid media, SEO, and campaign analysis. At Expandya, I drove ~30% growth in qualified leads, while at 2btube Studios I led LATAM branded-content partnerships and supported YouTube's Female Voice initiative.
Experience
Work history, roles, and key accomplishments
Content Marketing Manager
Neat & Storelli
Jan 2025 - Present (1 year 8 months)
Leads content strategy and social media operations for two international consumer brands. Built a hybrid UGC + in-house creator model, producing carousels with 3M+ organic reach per post, and manages a team of 10 creatives.
Education
Degrees, certifications, and relevant coursework
Universidad de Cádiz
Master's Degree, Quality Management
2017 - 2018
Pursued a Master in Quality Management at Universidad de Cádiz, focusing on quality management principles and practices.
Universidad de las Américas
Bachelor's Degree, International Business
2010 - 2015
Earned a Bachelor in International Business from Universidad de las Américas, gaining a strong foundation in international business and trade.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
Skills
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