Open to opportunities

Usama Iftikhar

@usamaiftikhar

Business Development Manager specializing in enterprise B2B revenue growth, lead generation, and CRM-driven pipeline optimization.

Pakistan

Message

What I'm looking for

I’m looking for a SaaS team where I can own enterprise growth—building pipeline with data-driven prospecting, running multichannel outreach, and improving CRM workflows to hit clear KPIs. I want cross-functional collaboration and room to scale revenue impact.

I’m a results-oriented Business Development Manager with nearly 7 years of experience driving revenue growth, securing key enterprise accounts, and optimizing outbound and inbound sales strategies. I focus on turning market insights into execution—through strategic planning, targeted prospecting, and measurable performance KPIs.

At Axelliant, I conducted in-depth market research to identify and target high-potential enterprise clients, then launched multichannel marketing campaigns tailored to buyer personas. I leverage advanced lead generation platforms (Apollo.io, Snovio, ZoomInfo) and implement demand generation strategies, while optimizing CRM workflows in HubSpot. I also secured key accounts, generating $1M+ in ARR last year, and built data-driven sales reporting tools and dashboards for continuous improvement.

Previously at Joblogic, I led UK enterprise GTM efforts, acquired major accounts (including Jaguar Land Rover and Bupa Group), and customized CRM systems (Zoho, HubSpot) while training teams on adoption. I’ve also built pipeline rigor as a Sales Development Representative—supporting AEs with qualification frameworks, maintaining high-quality CRM data, and using email automation tools (Smartlead, Instantly.ai) to scale lead funnels with strong alignment to sales outcomes.

Experience

Work history, roles, and key accomplishments

Current

Business Development Manager

Current

Axelliant

Mar 2024 - Present (2 years 3 months)

Conducted market research to target high-potential enterprise clients and launched multichannel campaigns tailored to buyer personas, improving engagement and lead quality. Secured key accounts generating $1M+ in ARR, and implemented HubSpot CRM workflows with KPI/SLAs and performance reporting.

Market Research Lead Generation HubSpot Demand Generation Pipeline Management Data & Analytics

Business Development Manager

Joblogic

Jun 2022 - Mar 2024 (1 year 9 months)

Developed and refined GTM strategies for enterprise accounts in the UK region, including Jaguar Land Rover and Bupa Group. Implemented and customized Zoho/HubSpot CRM and trained sales teams, and launched an outbound call center operation to support lead qualification.

GTM Strategy Enterprise Account Management Zoho CRM HubSpot Call Center Operations Lead Qualification Email Automation Pipeline Management

Sales Development Representative

Joblogic

Jun 2021 - Jun 2022 (1 year)

Qualified leads using structured frameworks, improving lead-to-opportunity conversion and ensuring alignment with Account Executives. Maintained high-quality CRM data through tracking, audits, and updates while staying current on industry trends and competitors.

Lead Qualification Competitive Analysis Reporting

Sales Development Representative

Podium

Nov 2020 - Jun 2021 (7 months)

Targeted SMB and mid-market clients via LinkedIn, cold calling, and email, improving outbound engagement through tailored campaigns and scripts. Managed the full CRM lifecycle for leads and optimized prospecting touchpoints.

Cold Calling Lead Management Sales Prospecting Pipeline Management

Sales Executive

Ibex.Digital

Mar 2020 - Nov 2020 (8 months)

Handled high call volumes while delivering customer satisfaction through consultative, product-knowledge-based selling. Documented and tracked customer transactions to support accurate order processing.

Consultative Selling Customer Service Product Knowledge Order Processing Communication Skills Customer Satisfaction

Sales Executive

Mussons

Feb 2019 - Mar 2020 (1 year 1 month)

Executed outbound sales campaigns and maintained customer databases to support ongoing revenue efforts. Managed follow-ups and customer lifecycle engagement to ensure consistent pipeline progression.

Outbound Sales Customer Management Customer Lifecycle Campaigns Relationship Management Communication