Tom User

Shaping and driving commercial strategy for income-generating activities and distance, blended, and online learning. Negotiating commercial terms with member institutions and third-party suppliers.

Devised and delivered micro-regional business development strategies to expand the RTC network and find new commercial opportunities. Managed contracts with external partners to grow commercial revenue.

Provided proactive and reactive account management to multiple global partners. Developed and implemented business strategies to drive commercial growth and oversaw onboarding of new partners.

Managed contractual agreements of a contract worth £1 billion and led the Global copy referral process. Oversaw TfL advertising strategy and maintained a trusted partnership.

Developed strategic partnerships with schools and colleges across London and the South East. Organised and delivered impactful events to showcase the university and increase recruitment.

Managed student onboarding for the university and manipulated data to report on recruitment targets. Used CRM to grow conversion through email marketing campaigns.

Monitored and grew the company pipeline to drive business forward. Created proposals and presented them to potential new and existing clients to win accounts.

Responsible for the growth of Capital FM, Heart and Radio X through all aspects of marketing. Line managed two staff members and directed teams of up to 40 people for national events.

Coordinated brand and events activities for Heart Essex.

Provided marketing support and technical assistance.

Maintained golf course grounds and facilities.

Assisted with admissions processes at the university.

Grade: 2:1

BA (Hons) History with Upper Second Class (2:1) from the University of East Anglia from 2007 to 2010.

Completed A Levels in Psychology, Media Studies, English Literature, and History, and achieved 11 GCSEs at grades A-C.