Tom Bovingdon
@tombovingdon
Business development leader driving growth with CPaaS and conversational AI.
What I'm looking for
I am a results-driven business development and account management professional with over nine years' experience driving new business growth through cloud technologies such as CPaaS and conversational AI.
Currently I work as a Business Development Manager at Soprano Design, selling CPaaS and conversational AI into large enterprises and operators, closing multiple deals through partnerships like BT and developing enterprise relationships including NHS and local government.
Previously I launched BytePlus's SMS product in EMEA, delivering £500,000 (Q1 2023) through a go-to-market strategy, and managed operator partnerships and key accounts at Infobip, overseeing c.£20M revenue from strategic partners.
I combine consultative selling, partnership development and cross-functional collaboration with technical fluency in SQL and Python to deliver scalable solutions and long-term client value.
Experience
Work history, roles, and key accomplishments
Business Development Manager
Soprano Design
Aug 2023 - Present (2 years 3 months)
Drive direct sales and partnerships with UK mobile network operators, closing 13 CPaaS deals in Q1 2025 and securing enterprise conversational AI deals (average ACV £50k, TCV ~£150k) including NHS and police projects. Develop partner relationships (e.g., BT, Jersey Telecom), lead commercial negotiations, and run platform training and workshops.
Account Executive
BytePlus
May 2022 - Aug 2023 (1 year 3 months)
Launched SMS cloud product in EMEA and generated £500,000 in wholesale SMS revenue (Q1 2023), owned full sales cycle across UK, Singapore and China, and sold recommendation, video and CDN solutions to enterprise customers.
Managed £20M annual revenue from partnerships with BT and Telefónica UK, established operator relationships and processes across UK & Ireland, led commercial negotiations and onboarding of carriers to Infobip's CPaaS solutions.
Focused on key accounts driving retention and growth, cross-sell/up-sell to meet targets, and acted as primary technical liaison for SMPP and API integrations while mentoring new colleagues.
Maintained and grew client relationships, handled technical setup and international messaging queries, and supported strategic growth initiatives to drive customer retention and advocacy.
Payments Coordinator
Badoo
Oct 2014 - Oct 2016 (2 years)
Supported global payments rollout and optimization, ran A/B tests to improve conversion, and produced SQL-driven reports and Python visualizations to monitor payment performance across suppliers and flows.
Payments Administrator
Betfair
Mar 2014 - Oct 2014 (7 months)
Executed diverse payment transactions, monitored daily payment reports for anomalies, reconciled client data, and ensured compliance with data protection and security standards.
Education
Degrees, certifications, and relevant coursework
University of Hertfordshire
Bachelor of Arts, Accounting and Business
Completed an Accounting and Business degree focusing on accounting and business principles.
Infobip
Professional Certification, SaaS Certification
Completed Infobip SaaS Certification, a four-module program resulting in Infobip SaaS certification.
Availability
Location
Authorized to work in
Job categories
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