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@todortodorov
Marketing manager driving growth through digital strategy, campaigns, and brand partnerships.
I am a dynamic, results-driven marketing manager with extensive experience in digital marketing, brand strategy, and campaign development. I have led full-funnel digital campaigns across Meta, LinkedIn, and Google, leveraging GA4, GTM and custom dashboards to optimize WAU, CTR and CPA.
I have built content strategies, email marketing flows, and creative production pipelines for B2B and B2C clients, supervising designers, copywriters, and video creators and managing partnerships with brands such as Postbank, Mastercard, NOVA, and NetInfo.
My background in public relations and business management informs my approach to market analysis, storytelling, and performance optimization — I deliver measurable engagement and growth through strategic planning, creative execution, and data-driven refinement.
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Work history, roles, and key accomplishments
Tuk-Tam
Apr 2025 - Oct 2025 (6 months)
Led all marketing activities for Tuk-Tam’s flagship initiatives, managing full-funnel digital campaigns (Meta, LinkedIn, Google) and partnerships with Postbank, Mastercard, NOVA, and NetInfo to increase engagement and sponsorships.
Broks Vision
May 2022 - Apr 2025 (2 years 11 months)
Led performance and content marketing for B2B and B2C clients across tech, pharma, and retail, creating full-funnel strategies and overseeing creative production for over 10 clients to improve engagement and conversions.
356labs
Jul 2021 - May 2022 (10 months)
Managed digital marketing for 356labs and the Present to Succeed conference, executing paid and organic campaigns, building automated email workflows, and optimizing landing pages and conversion paths to drive registrations.
eSky Group
Jul 2014 - Jul 2021 (7 years)
Progressed to Senior Social Media Specialist, leading multi-market digital campaigns across 10+ European markets to increase traffic and bookings through email, paid media, affiliate partnerships, and localized content.
Degrees, certifications, and relevant coursework
Public Relations
2009 - 2013
Completed studies in Public Relations at St. Cyril and St. Methodius University of Veliko Tarnovo.
Business, Management, Marketing
2011 - 2011
Participated in an Erasmus exchange focusing on Business, Management, and Marketing.
High School Diploma, Foreign Languages
2003 - 2008
Completed secondary education with a focus on foreign languages (French and English).
Software and tools used professionally
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