Open to opportunities

Zineb Gdali

@zinebgdali

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Growth marketer: +350% leads YoY (SEO/SEM), +130% brand lift YoY. Scales startups & drives ROI.

France

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What I'm looking for

I'm looking for a remote or international marketing leadership role where I can drive measurable growth through SEO, performance marketing, and brand strategy. I value mission-driven startups, autonomy, creative freedom, and a culture of innovation and collaboration.

Experienced marketing leader with a 350% lead growth track record at Firecell, passionate about scaling global startups through SEO, paid media, and performance marketing. I specialize in brand transformation (+130% recognition at Smood.ch), demand generation, and data-driven strategies. Fluent in 5 languages, I thrive in international environments and lead teams to deliver measurable results.

Experience

Work history, roles, and key accomplishments

Current

Head of Marketing

Current

Firecell

Dec 2021 - Sep 2025 (3 years 9 months)

Created, scaled and led marketing initiatives for a B2B telecom company, achieving 350% growth in leads through SEO and paid search year on year. Transformed website into a lead-generating platform, increasing organic traffic by 534%. Managed social media strategies, resulting in 200% engagement growth, and executed offline marketing strategies.

SEO Paid Search Content Marketing Social Media Strategy Team Management Brand Awareness Marketing Strategy Analytics Lead Generation Leadership

Digital Marketing Specialist

Smood.ch

Apr 2019 - Jan 2021 (1 year 9 months)

Developed and executed brand strategies for a tech delivery app, increasing brand recognition by 130%. Optimized Google Ads and led SEO and SEM initiatives, resulting in a 120% growth in clicks and conversions within six months.

Brand Strategy Google Ads SEO SEM Mobile Marketing Campaign Optimization Conversion Rate Optimization Analytics Digital Marketing

Web Master

SILVERSEA

Apr 2018 - May 2019 (1 year 1 month)

Utilized big data analytics to enhance operational efficiency and revenue growth for a cruise company. Developed interactive dashboards, improving reporting time by 40% and data accessibility for stakeholders.