Tito Sierra, III

I've led business development teams at Osano, ActiveState, Invicti, and Trakstar + Mitratech, building outbound programs for high-growth SaaS markets. At Osano, I created more than $100k in outbound pipeline in my first three months across enterprise privacy, compliance, and security accounts.

At Invicti, I led a global SDR organization across North America and EMEA to a company-record 3,352 demos booked in a calendar year, with 10 consecutive months of team quota attainment. I also hired and onboarded six SDRs, improved demo attendance by 10%, and increased booking conversion by 16% through funnel optimization and cross-functional alignment.

I'm passionate about modern GTM strategy, AI adoption, and building scalable prospecting, coaching, and pipeline-generation systems. I've developed SDRs into closing roles, implemented AI-assisted workflows, and partnered closely with sales, marketing, RevOps, product, and customer success teams.