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Timothy Burt

@timothyburt

B2B marketing leader at American Business Media, LLC. who built HubSpot workflows and campaigns that increased event attendance by 18.7%.

United States

Message

At American Business Media, LLC., I led integrated marketing programs across events, webinars, and recognition programs. I also led the migration to HubSpot Marketing Hub and personally built marketing workflows, email campaigns, and lead-nurturing programs.

At Summit Handling Systems, Inc., I developed an integrated B2B marketing strategy across six locations. Qualified lead generation increased by 48%, and organic website traffic increased by 324% as I managed WordPress content, landing pages, and SEO improvements.

At Friends of Ambler Farm, Inc., I launched e-commerce and digital marketing initiatives during the COVID-19 pandemic using WooCommerce. I also implemented Blackbaud CRM and CampSite to support constituent data, communications, registration, and program operations.

Earlier, at Lyman Orchards, I developed a corn maze campaign with community and brand partners that attracted more than 25,000 visitors and increased attendance by 70%. At Time Warner Cable, Inc., I led go-to-market strategy for more than 60 technology product and service launches.

Experience

Work history, roles, and key accomplishments

Current

Director of Marketing

Current

American Business Media, LLC.

Jan 2026 - Present (10 months)

Led integrated marketing programs across 32 regional events, approximately 70 webinars, and 14 recognition programs. Led migration to HubSpot Marketing Hub and built workflows, email campaigns, and lead-nurturing programs.

HubSpot Marketing Automation Email Marketing Webinars Event Marketing Campaign Management Lead Nurturing performance reporting Budget Management Team Leadership

Director of Marketing

Summit Handling Systems, Inc.

Feb 2021 - Jul 2025 (4 years 5 months)

Developed and executed integrated B2B marketing strategy across six locations, increasing qualified lead generation by 48% and improving sales conversion from 34% to 48%. Managed WordPress content, SEO, and email campaigns.

B2B Marketing Demand Generation Lead Generation WordPress SEO Email Marketing CRM Content Marketing Sales Enablement Partner Marketing Budget Management

Executive Director

Friends of Ambler Farm, Inc.

Apr 2020 - Feb 2021 (10 months)

Led development and launch of e-commerce and digital marketing initiatives during COVID-19, using WooCommerce for online event registration. Implemented Blackbaud CRM and CampSite for data management and communications.

WooCommerce Ecommerce Digital Marketing CRM Blackbaud Campsite Event Registration Communication Skills

Director of Marketing & Retail Operations

Lyman Orchards

Sep 2015 - Mar 2020 (4 years 6 months)

Managed WordPress content, SEO, and website development. Planned and promoted over 90 annual events, including a high-profile corn maze campaign that increased attendance by 70%.

WordPress SEO Content Management Event Marketing Retail Operations Team Leadership Budget Management

Director of Marketing

Lyman Orchards

Feb 2012 - Sep 2015 (3 years 7 months)

Managed WordPress content, SEO, and website development. Planned and promoted over 90 annual events, including a high-profile corn maze campaign that increased attendance by 70%.

WordPress SEO Content Management Event Marketing Retail Operations Team Leadership Budget Management

Director of Product Marketing

Time Warner Cable, Inc.

Apr 2006 - Nov 2011 (5 years 7 months)

Led go-to-market strategy and product marketing for over 60 technology product launches. Managed a $13M marketing budget and supported high-speed data growth initiatives generating over 100,000 additional units.

Product Marketing Go To Market Strategy Integrated Marketing Budget Management Campaign Management High Speed Data