Patrick Murray
@patrickmurray
I build marketing automation and lifecycle campaigns that improve lead quality, conversion, and revenue.
United StatesWhat I'm looking for
I've led marketing automation, lead generation, and lifecycle strategy at TEC Equipment, Aircall, and Biamp. My work includes SEO, paid media, HubSpot, Marketo, lead scoring, routing, attribution, and performance reporting.
At Biamp, I increased conversion rates by 53%, grew total leads by 35%, and improved sales-qualified leads by 28%; at Aircall, improved lead quality helped support more than $200M ARR. I also led agile operations at Brandefined, cutting production turnaround time by 75% while managing a $350K monthly advertising budget.
Experience
Work history, roles, and key accomplishments
Digital Marketing Manager
TEC Equipment
Jan 2026 - May 2026 (4 months)
Oversaw comprehensive digital marketing strategies including SEO, social media, and marketing automation using HubSpot. Managed paid advertising campaigns across Google and Meta, and handled digital metrics reporting.
Owned HubSpot and Marketo for email outreach, lead nurturing, lead qualification, and reporting. Developed a lead scoring process and workflow to qualify and route leads to sales, contributing to exceeding $185M ARR goal.
Owned Marketo and Dynamics for tracking marketing campaigns focused on lead generation and email outreach. Enhanced conversion rates by 53% through dynamic email content and boosted total leads by 35% via optimized B2B lead generation.
Marketing Manager
Brandefined
Jul 2018 - Apr 2022 (3 years 9 months)
Oversaw creative team, internal tools, processes, and project management. Drove agile methodologies, reducing production turnaround time by 75% and managed a $350k monthly advertising budget.
Marketing Manager
Viola Brands
May 2016 - Jun 2018 (2 years 1 month)
Developed and implemented the go-to-market strategy for the Oregon recreational marijuana industry in the first year of legalization. Defined brand direction including logos and packaging, and built customer and distribution relationships.
Education
Degrees, certifications, and relevant coursework
Pacific University
Bachelor of Arts, Marketing
2008 - 2013
Activities and societies: Student Athletic Club Accountant for 4 years
Bachelor of Arts in Marketing from Pacific University, 2008-2013. Served as Student Athletic Club Accountant for 4 years.
Tech stack
Software and tools used professionally
Availability
Location
United StatesAuthorized to work in
Salary expectations
Social media
Job categories
Skills
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