Taylor Smith
@taylorsmith1
Senior talent marketing leader driving DEI-focused recruitment, communications, and employer branding.
What I'm looking for
I am a senior Talent Marketing Manager with extensive experience developing recruitment marketing, DEI programs, and integrated communications that drive measurable hiring outcomes. I have led large-scale talent attraction campaigns, conference strategies, and social media initiatives across global and enterprise environments.
At Meta and Charter/Spectrum I managed diversity recruiting programs, social strategy, and event activations that increased candidate pipelines and social-driven applications substantially. I blend data-driven metrics with creative branding to produce culturally resonant content and improve employer-brand engagement.
I am experienced in cross-functional leadership, stakeholder partnership, vendor management, and budget administration, and I have a track record of improving outreach, lead generation, and offers accepted through targeted sourcing and marketing activations. I also founded a personal and employer branding consulting firm and serve on nonprofit and industry boards.
I seek senior-level roles in Communications, Human Resources, or Marketing where I can apply my DEI, recruitment marketing, and strategic communications expertise to maximize business growth and cultural impact.
Experience
Work history, roles, and key accomplishments
Temporary Administrative Assistant
University of North Carolina at Charlotte
Oct 2025 - Present (2 months)
Managed department resource allocation and streamlined lab scheduling and class permitting processes, improving enrollment accuracy and operational efficiency. Ensured compliance with university financial policies and strengthened faculty-administration collaboration.
Founder, Branding Consultant
Taylored Branding Solutions
Jan 2025 - Present (11 months)
Founded a personal and employer branding consulting firm offering branding, marketing, and communications services starting in 2025 to present.
Manager, Diversity Early Talent
Meta
Sep 2021 - Mar 2023 (1 year 6 months)
Led diversity-focused early talent conferences and events, partnering with Recruiting and Global DEI to align event strategies with hiring goals and increase candidate leads by 10%. Captured stakeholder feedback to inform talent brand recommendations and program improvements.
Manager of Diversity & Social Media
Charter Communications
Nov 2020 - Sep 2021 (10 months)
Spearheaded DEI-focused social media and recruitment marketing strategy across multiple platforms, driving 283% YoY increase in career site users from social channels and 85% growth in applications. Collaborated with ERGs and marketing to produce culturally resonant content.
Recruitment Marketing Lead
Charter Communications
Apr 2019 - Nov 2020 (1 year 7 months)
Developed targeted talent marketing and conference strategies to attract diverse candidates across functions, aligning DEI and TA goals to build robust pipelines and professional development activations. Managed partnerships and conference execution.
Diversity Sourcing Partner
Charter Communications
Jun 2017 - Apr 2019 (1 year 10 months)
Led national diversity sourcing initiatives, managed budgets for conferences, and cultivated relationships with diversity organizations and HBCUs/MSIs to enhance employer brand and expand reach into underrepresented talent communities.
Senior Diversity & Inclusion Consultant
Time Warner Cable
Jul 2016 - Jun 2017 (11 months)
Provided diversity and inclusion consulting to support organizational DEI initiatives across the business, advising stakeholders and contributing to program development from July 2016 to June 2017.
Events Coordinator & Liaison
Bank of America
Aug 2013 - Jul 2016 (2 years 11 months)
Coordinated events and served as university relations liaison, managing campus outreach and recruitment activities to support talent acquisition efforts from August 2013 to July 2016.
Education
Degrees, certifications, and relevant coursework
Duke University
Non-Profit Management, Non-Profit Management
Completed Non-Profit Management coursework at Duke University in March 2025.
Ohio University
Bachelor of Science, Communication Studies
Earned a Bachelor of Science in Communication with a specialization in Fine Art, completed in 2012.
Availability
Location
Authorized to work in
Job categories
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