TAMERA BARRY

I've led marketing for global healthcare businesses at Theragenics, building Marketing, Sales, and Business Development plans designed to double revenue in five years. I also developed multi-brand GTM frameworks for 15 product families and helped reverse long-term sales declines across major portfolios.

Across Theragenics, Abiomed, OsteoMed, Becton Dickinson, Terumo Medical, and Boston Scientific, I've led product strategy, portfolio planning, launches, rebrands, clinical value translation, and multi-channel campaigns. My launches have delivered 48% growth within 12 months, identified a customer segment that drove 27% product growth, and protected market leadership in the United Kingdom.

I'm comfortable translating complex clinical and technical details into practical market narratives for specialized clinicians. I bring cross-functional teams together across sales, digital, business development, manufacturing, creative agencies, and compliance to execute campaigns, training, forecasts, and launch plans.

My background also includes mechanical engineering and an MBA focused on Marketing and International Business. I use data, customer insight, and AI-powered digital growth approaches to build stronger brands and accelerate commercial outcomes.