Suzann Zappolo

I am a seasoned professional with a dynamic career in product development and marketing, particularly within the consumer packaged goods sector. My expertise lies in shaping and directing marketing strategies, product development, and brand management to create significant brand value and drive revenue growth. I have a proven track record of leveraging consumer insights and financial acumen to translate strategic brand visions into targeted campaigns that resonate with consumers.

Throughout my career, I have successfully managed the product development process for a wide range of licensed and in-house brands, collaborating with cross-functional teams to ensure quality and efficiency. My experience includes leading product development for over 100 seasonal plush items at Just Play Products, where I played a pivotal role in enhancing the company’s presence at major retailers. I am passionate about building sustainable relationships with manufacturers and licensors, ensuring brand integrity while meeting market demands.