I have over 20 years of experience working in global advertising agencies as an Account Director, specializing in Blue Chip brands in the FMCG and retail industries. My expertise extends to product brand management in the cosmetics and jewelry retail sectors. Throughout my career, I have excelled in key account management, marketing strategy implementation, branding and advertising, digital marketing, ORM, PR strategy, revenue strategy and management, communications, sales, forecasting, budgeting, financial management, operations, and business process initiation and implementation.
Notably, I have worked as a Senior Key Account Manager at Cape Town Toiletry Company, where I successfully managed global and private label accounts. I also served as a Sales Manager at Big Box Containers, overseeing sales operations. In addition, I have held management positions at Rosedene Guest House, Fernwood Manor Boutique Guest House, and The Jupiter Drawing Room, where I worked as an Account Director on various high-profile clients.
Furthermore, I have experience as a Product Manager at Scentpac, where I managed private label brands and gift packaging for clients such as Clicks, Dischem, and Woolworths. My career also includes roles at Ogilvy & Mather, DraftFCB, Sterns, ForwardSlash, Ogilvy & Mather Rightford Searle-Tripp & Makin, Delaney's Advertising, and Young & Rubicam - Hedley Byrne.
I hold a Marketing Management qualification from IMM and have completed additional training in Internet Marketing from UCT. I also possess a Certificate in Marketing Management from Damelin and have received training in various areas such as real estate proficiency, coaching, human relations management, project management, and print production.
