I am a results-driven marketing professional with a strong background in client management, brand development, and retail experience design. With over 8 years of experience in the industry, I have developed a unique blend of skills that enable me to drive success in various marketing roles. My expertise includes account management, project management, and client content creation based on insights. I have led retail campaigns, shopper marketing activations, and pop-up events, ensuring effective stakeholder management and aligning strategic go-to-market plans with brand objectives.
Currently, I serve as a Programme Lead for an NPO, overseeing projects aimed at improving foundational literacy, numeracy, and digital skills in under-resourced primary schools in South Africa. My passion for South African youth culture, inclusion, and diversity drives my career goal to work with brands that connect meaningfully with their consumers through relevance and cultural authenticity.
With a strong background in project management, I have developed key competencies that drive success, including the ability to turn ideas into actionable results, strong interpersonal skills, and a keen interest in industry developments. I am excited to leverage my skills and experience to make a meaningful impact in the marketing industry.
