At TMS GmbH, working with Google, I manage partner and agency ecosystems across telco, retail, call center, and B2B environments. I steer key partner accounts and align sales, marketing, and training teams around activation plans and launches.
I manage field sales execution, merchandising standards, and retail performance across partner environments. I also develop training and enablement frameworks to support partner readiness and consistent product execution.
I set up a B2B sales organization, including role design, process architecture, CRM and data structures, and reporting pipelines. I established reporting frameworks and performance tracking to support commercial steering.
Previously, at Chiesi GmbH, I developed commercial and operational structures and managed CRM, reporting, and sales performance infrastructure using Salesforce and Power BI. In earlier partner and project management work involving Google, Fitbit, and Sony Europe, I managed retail relationships and coordinated field sales and promotion teams.

