
Shalini Prabha
@shaliniprabha
I drive B2B SaaS demand generation through automation and multi-channel campaigns.
What I'm looking for
I've led B2B SaaS marketing projects for Flexxon, delivering a $500K pipeline through HubSpot automation while improving sales handoff efficiency by 35% with MQL/SQL lead scoring.
At Salesable, I executed multi-channel demand generation campaigns that generated 50% inbound lead growth and 25% client revenue growth. I built HubSpot and Zoho CRM workflows, improved LinkedIn and Google Ads ROI by 20%, and reduced CAC by 18%.
Across high-growth SaaS clients including Flynaut and Organic Appointments, I've generated more qualified demos, C-suite meetings, and stronger email engagement through LinkedIn Sales Navigator, email sequencing, A/B testing, and conversion optimization.
Experience
Work history, roles, and key accomplishments
Led end-to-end marketing projects and email campaigns, managing cross-functional teams to deliver a $500K pipeline through HubSpot automation. Implemented MQL/SQL lead scoring systems, improving sales handoff efficiency by 35%.
Marketing Specialist - Lead
Salesable
Apr 2025 - Dec 2025 (8 months)
Executed multi-channel demand generation campaigns, generating 50% inbound lead growth and 25% client revenue. Built Zoho CRM and HubSpot automation workflows, boosting lead nurturing effectiveness by 30%.
Marketing Consultant
Multiple High-Growth SaaS Clients
Oct 2022 - Mar 2025 (2 years 5 months)
Focused on expertise-building across lead generation and marketing automation for tech companies.
LinkedIn Outreach Strategist
Flynaut
May 2024 - Feb 2025 (9 months)
Generated 40% appointment booking increase through targeted LinkedIn Sales Navigator campaigns. Built C-suite relationships across tech/finance/healthcare, delivering 15+ qualified demos monthly.
Lead Generation Specialist
Organic Appointments
Oct 2022 - Apr 2024 (1 year 6 months)
Designed email sequences achieving 60% open rate and 30% response rate, 3x industry benchmarks. Secured 50+ C-suite meetings, generating 25% revenue growth for B2B SaaS clients.
Education
Degrees, certifications, and relevant coursework
JS University Shikohabad
M.Com, Marketing & Managerial Economics
Completed a Master of Commerce with a focus on Marketing and Managerial Economics in 2021.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Salary expectations
Social media
Job categories
Skills
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