Serena Polotto Feldguer

Coordinated international webinars end-to-end, including event logistics, attendee tracking, and day-of support. Maintained process documentation, organized file systems, and produced internal performance reports to support sales and business decisions.

Supported B2B client accounts through the full sales cycle via HubSpot CRM, from initial inquiry to resolution, ensuring accurate records and timely follow-up. Managed pricing and order-related correspondence, coordinating with vendors on design and digital campaigns.

Conducted independent research through in-depth qualitative interviews and prepared detailed analytical reports.

Managed the online sales platform end-to-end, handling customer inquiries, order tracking, pricing, and follow-up, and compiled data-driven sales reports. Oversaw logistics processes, vendor coordination, and daily operational compliance to support consistent order fulfillment.

Owned the full commercial cycle from the ground up, including production, pricing, sales, and client acquisition. Built and retained a client base using CRM-style relationship management, developing a hands-on drive for sales and customer growth.

Provided administrative support across logistics, operations, and HR, organizing documentation and files, tracking tasks, and coordinating communication across international teams.

Currently enrolled in a Data Analytics program, enhancing skills in data analysis and interpretation.

Pursued a Bachelor's Degree in Fashion Design and Aesthetics Management, developing a strong foundation in design principles and business management.

Completed a course in Expansive Curatorship, exploring contemporary curatorial practices.

Participated in an Entrepreneurship, Leadership & Personal Development Program, gaining insights into startup culture and leadership.

Completed high school education with a focus on commerce, gaining foundational knowledge in business and economics.