Sara KicivojSK
Open to opportunities

Sara Kicivoj

@sarakicivoj

Versatile CRM and marketing professional with strong campaign execution skills.

Croatia

What I'm looking for

I am looking for a dynamic role in a collaborative environment that values innovation and growth.

I am a versatile and data-driven CRM and marketing professional with a proven track record in campaign execution, customer engagement, and platform optimization across various sectors, including iGaming, telecom, and legal services. My recent experience includes launching and managing a Wine & Tapas bar, which has honed my entrepreneurial skills and business acumen in fast-paced environments.

In my role as a CRM Specialist at Superbet Croatia, I successfully planned and executed data-driven CRM strategies that significantly improved customer engagement and retention. I am adept at utilizing tools like Xtremepush, Selligent, and Tableau to analyze performance data and optimize campaigns. My collaborative approach ensures that I work effectively with content and design teams to create compelling customer journeys that resonate with audiences.

With a unique blend of startup grit and corporate precision, I am now fully focused on securing a full-time role where I can leverage my skills as a CRM Specialist, Email Marketing Executive, Customer Success Manager, or Account Manager. I am ready to deliver meaningful impact from day one, driven by a results-first mindset and a commitment to excellence.

Experience

Work history, roles, and key accomplishments

SC

CRM Specialist

Superbet Croatia

Mar 2023 - Aug 2024 (1 year 5 months)

Planned and executed data-driven CRM strategies to improve customer engagement, retention, and lifetime value across key communication channels. Designed, built, and managed integrated CRM campaigns via email, SMS, push notifications, and social media, ensuring consistent messaging and personalized customer journeys.

PM

CRM Specialist and Game Provider Expert

Pinkman d.o.o. (outsourcing for Condor Gaming Malta)

Jul 2021 - Feb 2023 (1 year 7 months)

Executed CRM strategies and increased KPIs through best practices, actively searching for and introducing innovative marketing strategies to improve results. Created emails, SMS campaigns, and social media campaigns while keeping up with the latest game provider updates.

PM

CRM Specialist and Game Provider Expert

Pinkman d.o.o. (outsourcing for Condor Gaming Malta)

Jul 2021 - Feb 2023 (1 year 7 months)

Executed CRM strategies, including A/B testing and content creation, to increase KPIs and improve results. Created email, SMS, and social media campaigns while staying updated on game provider features and training new colleagues.

PM

Customer Support Specialist

Pinkman d.o.o. (outsourcing for Condor Gaming Malta)

Apr 2021 - Jul 2021 (3 months)

Communicated with customers via email and chat to ensure a positive service experience. Collaborated with other departments to stay updated on campaigns and KYC processes.

PM

Customer Support Specialist

Pinkman d.o.o. (outsourcing for Condor Gaming Malta)

Apr 2021 - Jul 2021 (3 months)

Engaged with customers via email and chat to ensure a positive service experience. Collaborated with other departments to stay updated on campaigns and KYC processes, fostering teamwork.

IA

Italian Citizenship Specialist

ICA (Italian Citizenship Assistance)

Jan 2020 - Jul 2020 (6 months)

Guided clients through the complex process of reclaiming Italian citizenship by descent, conducting detailed genealogical research to validate eligibility. Handled end-to-end documentation, including acquisition of vital records and managing consulate appointments.

IA

Italian Citizenship Specialist

ICA (Italian Citizenship Assistance)

Jan 2020 - Jul 2020 (6 months)

Guided clients through the complex process of reclaiming Italian citizenship by descent, conducting detailed genealogical research to validate eligibility. Managed the end-to-end documentation process, including acquiring U.S. and Italian vital records and scheduling consulate appointments.

AI

Quality Assurance Specialist for Illy and Santander

Assist d.o.o (outsourcing for Vodafone Italy, Nexive Italy,

Dec 2015 - Jun 2016 (6 months)

Evaluated the quality and accuracy of customer surveys conducted by agents for clients like Santander Bank and Illy Coffee. Reviewed recorded customer calls to verify authenticity and consistency of completed surveys with actual conversations.

AI

Quality Assurance Specialist for Illy and Santander

Assist d.o.o (outsourcing for Vodafone Italy, Nexive Italy,

Dec 2015 - Jun 2016 (6 months)

Evaluated the quality and accuracy of customer surveys conducted by agents for clients like Santander Bank and Illy Coffee. Reviewed recorded customer calls to verify authenticity and consistency of completed surveys with actual conversations.

AI

Back Office Support Agent for Vodafone Italy

Assist d.o.o (outsourcing for Vodafone Italy, Nexive Italy,

Jun 2015 - Dec 2015 (6 months)

Provided second-level support to front-line customer service and sales agents, resolving complex technical and administrative issues. Handled advanced customer cases, including escalated complaints and service errors, primarily via outbound calls.

AI

Back Office Support Agent for Vodafone Italy

Assist d.o.o (outsourcing for Vodafone Italy, Nexive Italy,

Jun 2015 - Dec 2015 (6 months)

Provided second-level support to front-line customer service and sales agents, resolving complex technical and administrative issues. Handled advanced customer cases, including escalated complaints and service errors, primarily via outbound calls.

AI

Customer Support and Sales Representative for Vodafone Italy

Assist d.o.o (outsourcing for Vodafone Italy, Nexive Italy,

Apr 2014 - Jun 2015 (1 year 2 months)

Provided high-quality customer service via phone to resolve technical issues, billing inquiries, and service-related questions. Actively promoted Vodafone products and services, achieving and exceeding monthly sales targets.

AI

Customer Support and Sales Representative for Vodafone Italy

Assist d.o.o (outsourcing for Vodafone Italy, Nexive Italy,

Apr 2014 - Jun 2015 (1 year 2 months)

Provided high-quality customer service via phone, resolving technical issues, billing inquiries, and service-related questions. Actively promoted Vodafone products and services, achieving and exceeding monthly sales targets.

Education

Degrees, certifications, and relevant coursework

HG

High School of Economics, Vladimir Gortan

High school diploma, Economics

Completed a high school diploma at the High School of Economics, Vladimir Gortan. The curriculum focused on economic principles and related subjects, providing a foundational understanding of business and finance.

Tech stack

Software and tools used professionally

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Sara Kicivoj - CRM Specialist - Superbet Croatia | Himalayas