Open to opportunities

Salau Olamide

@salauolamide

Growth Marketing Lead building full-funnel acquisition systems that turn SEO, paid, and content into measurable revenue.

Nigeria

Message

What I'm looking for

I’m looking for a growth role where I can own strategy end-to-end, run structured experiments, and deliver measurable lift across acquisition, conversion, and retention. I thrive in data-first teams that value test-and-learn execution.

I’m a results-driven Growth Marketing Lead who builds and scales full-funnel acquisition systems—turning organic, paid, and content channels into consistent, measurable revenue. I operate end-to-end across growth strategy, execution, conversion optimization, experimentation, and retention loops, with a data-first, test-and-learn mindset.

In independent engagements, I’ve owned the acquisition-to-revenue funnel for multiple clients, launching multi-channel growth systems that generated 1,200+ qualified leads in 90 days and delivering first-page Google rankings within 60 days. I design structured A/B and growth experiments across landing pages, ad creative, targeting, and CTAs—reducing cost-per-acquisition by an average of 27%—and I build performance dashboards that track CAC, organic traffic, funnel conversion rates, and month-over-month revenue contribution.

Across agency and B2B publishing roles, I’ve led SEO overhauls, content-led distribution, and subscriber growth—driving a 54% increase in monthly organic traffic in 5 months and growing email subscribers by 38% in 6 months. I also lead post-acquisition retention by building automated lifecycle programs, segmentation strategies (RFV), and repeat-purchase nurture flows that increase lifetime value and improve revenue velocity.

Experience

Work history, roles, and key accomplishments

Current

Growth & Content Marketing Manager

Current

Brandingmag

Jan 2025 - Present (1 year 4 months)

Drove organic acquisition and subscriber growth for a global B2B branding publication, increasing monthly organic traffic by 54% in 5 months via an SEO content overhaul. Grew the email subscriber base by 38% in 6 months and launched a podcast plus premium series that generated 3 inbound partnership enquiries in 30 days.

SEO Strategy Email Subscriber Growth Conversion Rate Optimization Internal Linking Demand Generation

Growth Marketing Lead

Independent Projects

Jan 2024 - Jan 2025 (1 year)

Owned end-to-end acquisition-to-revenue funnels for 6 SME clients, combining SEO, Meta Ads, and email capture to generate 1,200+ qualified leads in 90 days at a CPL 34% below target. Improved organic traffic and paid efficiency through ranking wins, landing-page/ad experiments, and retention-ready lead capture, including a 27% average reduction in CPA.

SEO & Content Meta Ads Conversion Rate Optimization A B Testing Landing Page Optimization Email Marketing Performance Analytics

Growth & SEO Strategist

Digimara Digital Agency

Jan 2025 - Present (1 year 4 months)

Led growth strategy and SEO execution for multiple client accounts, including a technical SEO overhaul for MyLiquor.ng that improved site health from C-grade to B-grade and achieved a 91/100 WordPress SEO score. Created high-performing pillar content (62% CTR uplift) and rebuilt Google Business Profiles for 3 clients, increasing direction requests by 28%.

Technical SEO Pillar Content Strategy Google Business Profile SEO Reporting Google Search Console WordPress Performance Optimization

Growth & Retention Marketing Manager

Czar Luxe Fashion Home

Jan 2025 - Present (1 year 4 months)

Built post-acquisition retention and monetisation systems that increased customer lifetime value by 31% within the first quarter. Implemented RFV segmentation to lift revenue per email by 28%, sustained 41% open rate and 8.6% CTR, and reduced time to second purchase from 47 to 29 days.

Customer Retention Loyalty & Win Back Flows