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Wisdom Chuku

@wisdomchuku

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I build scalable performance marketing systems that drive customer acquisition, leads, and measurable revenue growth.

Nigeria

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What I'm looking for

I'm looking to lead scalable growth initiatives where I can combine paid media, SEO, content, automation, and analytics to improve customer acquisition, conversion, and sustainable revenue growth.

At True Local Heroes, I lead company-wide growth across paid media, SEO, content, email, and automation while building reporting systems that support customer acquisition and revenue growth.

I previously managed $50,000+ in monthly advertising spend at Ibex Strategic across seven paid-media platforms, delivering a 5.5x average ROAS and approximately 1,500 qualified leads per month. I improved campaign ROAS by 20% and organic traffic by 23% while managing 11 client accounts.

I've grown from junior digital marketing roles into Digital Marketing Manager and Head of Marketing, leading and mentoring teams of 4–9 marketers. I combine experimentation, analytics, creativity, and automation to build sustainable growth systems rather than one-off campaigns.

Experience

Work history, roles, and key accomplishments

Current

Head of Marketing

Current

True Local Heroes

Sep 2022 - Present (4 years)

Lead company-wide growth strategy across paid media, SEO, content, email, and automation. Built scalable reporting and performance dashboards, managed and mentored a team of 4-9 marketers, and partnered with leadership to drive customer acquisition and revenue growth.

Paid Media SEO Content Marketing Email Marketing Marketing Automation Performance Dashboards Team Leadership Customer Acquisition Revenue Growth

Digital Marketing Manager

Ibex Strategic

Aug 2020 - Dec 2023 (3 years 4 months)

Managed $50,000+ monthly advertising spend across seven paid media platforms, delivering 5.5x average ROAS and generating approximately 1,500 qualified leads monthly. Improved campaign ROAS by 20% and organic traffic by 23%, while managing 11 client accounts across multiple industries.

Google Ads Meta Ads LinkedIn Ads TikTokAds Pinterest Ads X Ads ROAS optimization Lead Generation Client Management Organic Traffic Growth

Digital Marketing Associate Trainer

Centum Learning Ltd

Feb 2019 - Nov 2020 (1 year 9 months)

• Trained more than 20,000 job seekers, graduates, professionals and SME owners through the Google Digital Skills for Africa programme.
• Mentored and coordinated 50+ trainers, helping them deliver consistent, useful learning experiences at scale.
• Helped SMEs set up and verify Google Business Profile listings so customers could find them more easily in local search.

Training Mentorship Digital Marketing Google Digital Skills