At Universal Education, I lead brand marketing for Stellar IB School, Ether Enrol SAAS product, Universal Schools (CBSE) and Skilltech University.
At GOZOOP, I crafted marketing plans for Mashreq Bank, Oman United Insurance and Olympic Council Of Asia. I also conceptualized a Godrej Properties campaign IP that contributed to 50% of total digital sales and earned awards at Afaqs Digies.
At THE PURE CONCEPT HOME, I boosted store footfall by 40% in Q2 (2022) through brand, artist and community-led collaborations. Data-led visual storytelling grew the brand’s social community by 15,000 in Q2–Q3.
Earlier, I developed campaigns and strategies across brands including Tata Motors, LinkedIn and Cipla. My work includes a Cipla awareness campaign that generated 1.5 million views and 12 million earned PR impressions, and an integrated campaign that increased NMIMS Distance Education MBA admissions by 27%.

