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Anjali Agrawal

@anjaliagrawal

Marketing expert with 7+ yrs in client servicing & brand strategy, passionate about storytelling, design, and creative, impactful campaigns.

India

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What I'm looking for

I’m looking for a role where I can combine creativity and strategy to build impactful campaigns, work with dynamic teams, and contribute to brand growth while continuing to learn and take on new challenges.

I am a branding and client servicing professional with over 7 years of experience working with blue-chip clients across industries, including technology, automotive, edtech, retail, and healthtech. My expertise spans brand strategy, creative ideation, campaign execution, and client relationship management. I excel at understanding client goals and translating them into compelling campaigns that deliver measurable impact.

Beyond work, I am passionate about design, storytelling, and exploring innovative approaches to marketing challenges. I enjoy experimenting with new tools and strategies, both personally and professionally, and thrive in environments that encourage creative thinking, collaboration, and healthy discussions.

I value independence, curiosity, and a collaborative team spirit, and I love travelling, learning from diverse perspectives, and constantly pushing myself to grow. My goal is to contribute to organizations where creativity meets strategy, and ideas are transformed into meaningful experiences.

Experience

Work history, roles, and key accomplishments

Manager, Account Manager

EMB Global

Sep 2024 - May 2025 (8 months)

Directed 10+ AI-driven 360° campaigns integrating digital, experiential, and CGI storytelling, improving visual engagement by 25% and reducing creative turnaround time by 20% through AI workflow streamlining.

Cross Functional Collaboration Campaign Management AI driven Creative CGI Visuals Cross functional Collaboration Creative Direction Workflow Automation Brand Alignment Asset Production

Senior Project Analyst

Annalect India

Jan 2024 - Jul 2024 (6 months)

Produced 30+ campaign assets (videos, emailers, pitch decks) improving client engagement by 18% and partnered cross-functionally to achieve a 15% workflow efficiency gain.

Cross Functional Collaboration Design processes Asset Production Video Editing Email Marketing Pitch Deck Design Client Engagement ROI Optimization

Account Manager

Adglobal360

Aug 2021 - Dec 2023 (2 years 4 months)

Oversaw design and creative execution for enterprise campaigns and led Auto Expo 2023 brand activations that drew 150K+ visitors and increased media coverage by 30% YoY.

Brand Activation Account Management Brand Activations Creative Execution Event Marketing Digital Content SEO Coordination Paid Media Stakeholder Management

Assistant Team Lead

Eduncle.com

Sep 2018 - Aug 2021 (2 years 11 months)

Led creative development of 100+ campaigns annually and mentored a team of 8, increasing engagement by 35% and improving design efficiency and standards.

Team Leadership Campaign Development Mentorship Visual Storytelling Content Strategy Creative Standards Process Improvement Performance Metrics

Management Trainee

IAMAI

May 2018 - Jul 2018 (2 months)

Coordinated EdTech Roundtable Conference visuals and promotional creatives, improving event visibility by 40% and boosting registrations by 25%.

Event Coordination Conference Marketing Visual Design Promotional Creative Stakeholder Coordination Campaign Execution

Corporate Communication Trainee

Sun Pharma Industries

May 2017 - Jul 2017 (2 months)

Contributed to internal creative communications that increased newsletter readership by 30% and enhanced visual engagement in employee programs by 20%.

Internal Communications Visual Design Newsletter Production Employee Engagement Creative Copy Campaign Measurement

Education

Degrees, certifications, and relevant coursework

SP Mandali Welingkar Institute of Management (WeSchool)

Master of Business Administration, Media & Entertainment

2016 - 2018

Activities and societies: Capstone project on AI adoption in marketing; seminar presentation

MBA with specialization in Media & Entertainment, focusing on media strategy, digital marketing, and brand communication; completed a capstone project on AI adoption in marketing presented at an institute seminar.

Modi Institute of Management & Technology

Bachelor of Science, Biotechnology

2013 - 2016

Grade: First Division (Top 10%)

Bachelor of Science in Biotechnology, graduated with First Division (top 10%); coursework included data analysis, research methodology, and business communication.