
Rucha Shrishrimal
@ruchashrishrimal
I build integrated brand campaigns, launch new market segments, and drive audience engagement across digital and on-ground channels.
What I'm looking for
I've led end-to-end branding and marketing at Kolan Industries, from campaign ideation and digital advertising to on-ground execution and post-event reporting. I launched a new luxury catering segment that contributed to 35% total revenue growth.
At Unient Global Solutions, I plan integrated ATL, BTL, and digital campaigns, lead a 14-person team, and manage a portfolio of around eight mid-to-senior client accounts valued at ₹2 Cr+. I keep brand messaging consistent across touchpoints while coordinating agencies, vendors, collateral, dashboards, and stakeholder communications.
Alongside my in-house work, I build personal brands through social media, content creation, visual identity, and digital storytelling. I'm drawn to entertainment, hospitality, and guest-centric experiences where creativity, leadership, and growth matter.
Experience
Work history, roles, and key accomplishments
Strategic Marketing Associate
Unient Global Solutions
Apr 2026 - Present (5 months)
Planned and executed integrated marketing campaigns (ATL, BTL, digital) aligned with client brand goals. Managed a team of 14 and acted as Brand Lead for key accounts, ensuring messaging consistency across digital touchpoints.
Creative Consultant & Personal Brand Manager
Freelance
Jan 2019 - Present (7 years 8 months)
Built and managed a personal brand through strategic social media marketing, content creation, and audience engagement. Supported clients with brand storytelling, visual identity, and promotional content.
Brand & Marketing Strategist
Kolan Industries
Feb 2023 - Mar 2026 (3 years 1 month)
Led end-to-end branding and marketing for a consumer products company, from campaign ideation to on-ground execution. Launched a new segment into luxury catering, achieving 35% revenue growth.
Styling Intern
Pune Fashion Week
Jan 2020 - Dec 2020 (11 months)
Assisted in coordinating fashion event logistics, on-ground activations, and visual merchandising for a high-profile public event.
Education
Degrees, certifications, and relevant coursework
Symbiosis, Pune
MBA, Marketing
Pursuing an MBA in Marketing through distance learning, with an expected completion in 2027.
St. Vincent's College of Commerce
Bachelor of Commerce, Commerce
Completed a Bachelor of Commerce degree in 2021.
INIFD
Diploma, Fashion Designing
Completed a Diploma in Fashion Designing in 2020.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Salary expectations
Job categories
Skills
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