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sachi monnappa chokira

@sachimonnappachokira

Product Marketing Analyst skilled in analytics-driven growth, CRO, and marketing automation.

United States
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What I'm looking for

I seek a data-driven marketing role where I can lead CRO, analytics, and automation to improve conversion, ROI, and cross-functional decision-making.

I am a strategic Product Marketing Analyst with 3+ years of experience applying analytics and automation to drive measurable product and marketing performance. I combine tools like Tableau, GA4, Salesforce, and marketing automation platforms to create scalable reporting and segmentation that inform revenue-focused decisions.

At Walgreens I built GA4-to-Tableau pipelines and self-service dashboards, led A/B tests that improved mobile conversions 22%, and automated KPI reporting to save significant analyst time. Previously, I managed digital campaigns and GTM launches, reducing CPL, increasing MQLs, and driving product sign-ups through targeted nurture and paid strategies.

I prioritize data-driven experimentation, cross-functional collaboration, and regulatory compliance (GDPR/CCPA/ADA) to optimize funnels, improve ROI, and deliver clear business impact.

Experience

Work history, roles, and key accomplishments

Walgreens logoWA
Current

Product Marketing Analyst

Walgreens

Jan 2025 - Present (1 year)

Built GA4–Tableau integration and 5+ self-service dashboards, reducing executive reporting time by 15 hours/month; led A/B tests that raised mobile conversion rates 22% and improved ROAS by 28% via targeted Salesforce segmentation.

AS

Marketing Specialist

Adons Softech

Jan 2021 - Jul 2023 (2 years 6 months)

Managed end-to-end digital campaigns with a $7,000+ quarterly budget, reducing CPL 18% and increasing MQLs 15% via HubSpot/Mailchimp automation; led GTM launches generating 500+ sign-ups in month one.

Education

Degrees, certifications, and relevant coursework

California State University, Northridge logoCN

California State University, Northridge

Master of Science, Business Analytics

2023 - 2025

Completed a Master of Science in Business Analytics emphasizing data-driven marketing, analytics tools, and reporting to support product and campaign performance.

NT

Nitte Meenakshi Institute of Technology

Bachelor of Engineering, Electronics & Communication

2018 - 2022

Earned a Bachelor of Engineering in Electronics & Communication with foundational coursework in electronics and communication systems.

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sachi monnappa chokira - Product Marketing Analyst - Walgreens | Himalayas