Rohit Chocha
@rohitchocha
Performance marketing specialist scaling Meta, Google, and TikTok campaigns for measurable ROAS and lead growth.
What I'm looking for
I’m a results-driven performance marketer with 6+ years of experience managing up to $1M+/month in ad spend across Meta, Google, and TikTok for US, UK, and Indian markets. I specialize in e-commerce scaling, direct response lead generation, and VSL campaigns, with a track record of building growth from the ground up.
I’ve scaled a DTC brand from $5K to $350K/month revenue single-handedly, while maintaining strong performance at scale. I’ve also generated 600–800 qualified Auto Insurance leads per day at peak, and delivered consistently strong ROAS—up to 2.5x average—across high-spend accounts.
In my roles, I own the full campaign lifecycle—from strategy and audience segmentation to creative testing and scaling. I use data-driven optimization to improve ROAS and reduce CAC, including pixel setup, Conversions API (CAPI), attribution reporting, and Meta Pixel/Google Tag Manager workflows.
Most recently at Neuroid (remote), I manage performance campaigns for e-commerce and lead generation clients on Meta and Google. Previously at Gimbal Media and Real Time Clicks, I led multi-brand Facebook, Google, and TikTok efforts that delivered 10–25% month-over-month growth, while partnering with content teams on high-converting video and VSL execution.
Experience
Work history, roles, and key accomplishments
Media Buyer
Neuroid
Sep 2024 - Jan 2026 (1 year 4 months)
Managed Meta and Google performance campaigns for e-commerce and lead generation clients, owning the full lifecycle from strategy through scaling. Optimized to improve ROAS and reduce CAC, handling Meta Pixel, Conversions API (CAPI), and attribution reporting.
Senior Media Buyer
Gimbal Media
Apr 2021 - Mar 2022 (11 months)
Led Facebook, Google, and TikTok campaigns for multiple US & UK e-commerce brands with $50K–$300K/month ad spend. Drove 10–25% month-over-month growth through audience targeting, creative iteration, compliance best practices, and data-driven optimization.
Media Buyer
Real Time Clicks
Jun 2019 - Mar 2021 (1 year 9 months)
Managed up to $1M/month budgets for US lead generation campaigns across Google Ads and Facebook Ads. Scaled Auto Insurance lead generation to 600–800 qualified leads/day and profitably ran VSL and direct response campaigns using ad analysis, reporting, and competitor research.
Education
Degrees, certifications, and relevant coursework
VP & RPTP Science College
Bachelor's Degree, Computer Science
2015 - 2018
Bachelor's degree in Computer Science from VP & RPTP Science College in Vallabh Vidyanagar (2015–2018).
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
Skills
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