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Rachit Gupta

@rachitgupta1

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I drive sales growth, GTM expansion, and revenue across FMCG and D2C.

India

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What I'm looking for

I'm looking to drive measurable revenue growth through sales, GTM strategy, distribution, product launches, and performance marketing, with opportunities to lead teams and scale brands across markets.

At Reckitt, I drive sales execution across Punjab, delivering 7% YoY growth on a 144 Cr topline through coverage expansion, assortment, and loyalty conversion.

I lead 7 direct and 60 indirect reportees alongside 30 channel partners across 13 districts. I expanded outlets by 27%, grew loyalty outlets by 67%, and launched 10+ products that generated 1.5 Cr in incremental revenue.

I've also built an apparel and office-equipment sourcing venture to 1.2 Cr revenue, accelerated its topline about 4X, and expanded exports into Africa and the UAE. Across Jindal Naturecare, Mahindra Finance, and Pharoscion, I've delivered GTM, trade marketing, digital marketing, dashboard, and conversion-growth outcomes.

Experience

Work history, roles, and key accomplishments

Area Sales Manager

Reckitt

Jun 2023 - Mar 2026 (2 years 9 months)

Drove +7% YoY growth on 144 Cr topline by scaling coverage, assortment, and loyalty conversion. Led a team of 7 direct and 60 indirect reportees, managing 30 channel partners across 13 districts.

Sales Distribution GTM Team Leadership Channel Management Product Launch Loyalty Programs P&L management

Digital Marketing Intern

Pharoscion

Oct 2022 - Dec 2022 (2 months)

Developed content and SEO strategy across 8 client brands, driving 15% average sales growth. Managed 10 lac A&P budget across digital and D2C channels, delivering 3.4 ROAS and 5X ROI.

SEO Content Marketing Digital Marketing Budget Management ROAS optimization Conversion Rate Optimization

GMC Intern

Mahindra Finance

Apr 2022 - Jun 2022 (2 months)

Drafted and digitized incentive policy & process for 18000+ sales officers across 8 verticals, reducing cycle time by 36%. Defined 7 revenue KPIs and enabled real-time tracking through IT vendor.

Incentive Management KPI Definition Process Digitalization Tableau Data Analysis

Entrepreneur

Aparnastyles

Jul 2019 - Oct 2020 (1 year 3 months)

Developed a B2B sourcing venture to 1.2 Cr revenue, providing apparel and office equipment to SMEs across India. Accelerated topline by ~4X in 9 months through online and offline channels.

B2B Sourcing Ecommerce Vendor Management Negotiation Logistics Digital Marketing Market Expansion

Marketing Associate

Jindal Naturecare Limited

Aug 2018 - Apr 2019 (8 months)

Led go-to-market and trade marketing for 120+ SKUs ayurvedic/herbal portfolio, achieving 120% growth in Q-2. Enabled entry across 4 underpenetrated markets by increasing distributor coverage by 93%.

GTM Trade Marketing Distribution BTL Strategies Revenue Growth Market Entry