Prince Agyapong

Support instructors and learners through practical exercises, case studies, and individual guidance on digital marketing, content strategy, graphic design, and WordPress. Facilitate sessions on CV writing, tailored cover letters, and LinkedIn profile development.

Authored and edited 1,500+ SEO news articles that scaled monthly organic traffic to 100,000+ visits while maintaining a 45% engagement rate and driving 750+ monthly lead conversions. Directed daily newsroom operations and editorial workflow for a team of 8 journalists.

Formulated 5 data-driven marketing strategies in 3 months, aligning content funnels, target audience personas, and KPI frameworks to optimize campaign ROI by 20%–30%. Managed full-stack SEO for 2 WordPress platforms and designed conversion-focused Meta ad creative.

Spearheaded comprehensive training modules for 8+ editorial and communications staff on SEO publishing and multimedia storytelling, improving overall team publishing output by 40% and cutting story turnaround time by 20%. Led high-impact institutional communication and corporate messaging campaigns.

Authored and edited 2,000+ articles over a 2-year tenure, driving a 180% increase in section traffic and scaling monthly organic readership from 30,000 to 250,000+ visits. Conducted 150+ investigative reports and C-suite interviews on petroleum licensing and mining regulations.

Participating in the Freelance Digital Marketing Mentorship Programme with Generation Ghana, ongoing since September 2026.

Selected as an AEMF 2026/27 Fellow in Extractive Industries Journalism, ongoing since July 2026.

Completed the Digital Marketing Program with Generation Ghana and Mobile Web Ghana in September 2026.

Earned the Digital Ad Certificate in Digital Marketing from Digital Ad Expert by Aleph in August 2026.

Bachelor's degree in Education, Political Science and History from the University of Education, Winneba, Ghana, from 2017 to 2021.

Completed training on Debt Sustainability and Governance with the Africa Centre for Energy Policy in June 2026.

Completed the ACEP Media Fellowship on Fiscal Reporting and Extractive Governance in June 2025.