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Ama User

@amauser

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Digital marketer specializing in data-driven campaigns, content creation, and AI-enhanced brand growth.

Ghana

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What I'm looking for

I seek a collaborative role where I can blend creative storytelling, analytics, and AI-driven marketing to grow brand visibility, drive engagement, and deliver measurable ROI.

I am a digital marketing professional with experience crafting data-driven campaigns, SEO-optimized content, and brand communications for diverse audiences. I combine creative storytelling with analytics to boost discoverability and engagement across digital platforms.

I have worked with startups, NGOs, and Fortune 500 partners as an AI Data Trainer, content creator, and strategist—improving campaign performance, refining AI-generated content, and supporting targeted advertising and personalization. My project work includes podcast branding, LinkedIn account management, and inclusive-hackathon marketing for accessibility-focused apps.

I prioritize culturally authentic storytelling, measurable growth, and collaborative problem-solving, and I seek roles where I can apply analytics, creative strategy, and AI-enhanced marketing to drive tangible ROI and audience impact.

Experience

Work history, roles, and key accomplishments

AI Data Trainer (Contractor)

Invisible

Jan 2025 - May 2025 (4 months)

Trained advanced AI systems for Fortune 500 clients to improve data accuracy and personalization, optimizing models for consumer segmentation, dynamic ad placement, and predictive analytics to increase campaign ROI.

AI Training Data Annotation Predictive Analytics Campaign Optimization Personalization

Content Writer & Storyteller

Tales by Konadu

Feb 2024 - May 2025 (1 year 3 months)

Wrote and scripted African folktales, true-life narratives, and historical stories for digital video, improving viewer engagement and retention through SEO-optimized metadata and culturally authentic storytelling.

Content Writing SEO YouTube Optimization Storytelling Content Strategy

Brand Communications Manager

Marketing Wars

Sep 2024 - Dec 2024 (3 months)

Designed and executed brand and communication strategies for a digital marketing podcast, growing listener engagement across platforms and improving discoverability via SEO and targeted campaigns.

Brand Strategy SEO Content Design Analytics Partnerships

LinkedIn Account Manager

Freelance

Sep 2024 - Dec 2024 (3 months)

Managed and optimized LinkedIn profiles for professionals, delivering tailored content strategies, profile optimization, and analytics-driven reporting to increase profile views and professional networking.

Content Strategy Personal Branding Analytics Lead Generation Community Engagement

Digital Marketing Volunteer

Kekeli E.P. Church

Oct 2024 - Nov 2024 (1 month)

Designed and maintained the church website, managed content uploads and SEO updates to improve user experience and search visibility for devotional content.

SEO Content Management UX WordPress

Social Media Strategist

Streams of Glory

Sep 2018 - Dec 2018 (3 months)

Built and nurtured online community for a book launch, executing campaigns and UGC initiatives that increased audience engagement by 30% and expanded reach through influencer partnerships.

Social Media Strategy Community Management Analytics Content Creation

Digital Marketing Research Assistant

Ministry of Food and Agriculture

Sep 2017 - Sep 2018 (1 year)

Conducted surveys, market analysis, and stakeholder outreach to inform communication campaigns and training initiatives, producing actionable reports that improved community engagement and program reach.

Market Research Survey Design Stakeholder Engagement Reporting Content Development Community Outreach Data Analysis

Digital Marketing Strategist

Giga Initiative (UNICEF & ITU)

Jan 2025 - Present (8 months)

Collaborated on marketing strategies and messaging for AI-powered educational connectivity prototypes, supporting outreach, performance tracking, and incubation positioning aligned with SDGs.

Strategic Marketing Messaging Analytics Go To Market Strategy

Digital Marketing Contributor

WinRet App (Hackathon)

Sep 2024 - Present (1 year)

Contributed to user-centric marketing strategy and promotional materials for an accessibility app enabling visually impaired users to read textbooks, supporting inclusive outreach and sponsor pitching.

User Research Promotional Materials Pitch Accessibility