Dr Kelly
@drkelly
Versatile professional in integrated marketing communication and digital research.
What I'm looking for
I am a versatile professional with over 15 years of experience in integrated marketing communication, media, and digital research. My expertise lies in leveraging technology and AI integration to enhance organizational efficiency and stakeholder engagement. I have a proven track record in drafting reports, analyzing data, and managing stakeholder relations, which has enabled me to contribute significantly to various organizations.
Throughout my career, I have held key positions such as Head of Digital Communications at Ghandour Cosmetics Ltd, where I led digital campaigns and improved audience engagement by 35%. My role as a Non-Executive Board Member at Salt Media GH further honed my skills in strategic communication and media relations. I am passionate about community development and have designed training programs to empower professionals in digital communication.
Experience
Work history, roles, and key accomplishments
Executive Secretary
Smart Frimpong Foundation
Jan 2021 - Present (4 years 4 months)
Coordinated charity initiatives for underserved communities, organized donations, and managed volunteer teams while documenting impact reports for donor engagement.
Digital Communications Facilitator
JP Cann & Associates
Nov 2019 - Present (5 years 6 months)
Designed training manuals and workshops on digital tools for corporate clients, enhancing professionals' digital literacy through assessments and presentations.
Non-Executive Board Member & Secretary to the CEO
Salt Media GH
Jan 2021 - Present (4 years 4 months)
Drafted board meeting minutes and strategic communications for stakeholders. Conducted research analysis to inform media strategies and managed media relations for organizational visibility.
Head of Digital Communications
Ghandour Cosmetics Ltd
Feb 2021 - Jan 2023 (1 year 11 months)
Led digital products and engagement strategies, drafting reports on campaigns and managing content scheduling. Conducted research and data analysis to inform executive decisions and developed content concepts for senior management.
Online Editor
SaltFMOnline.com
Jan 2018 - Jan 2021 (2 years 11 months)
Produced and edited news articles, ensuring accuracy and alignment with editorial standards while collaborating with journalists to improve publication timelines.
Head of New Media
GHOne TV
Jan 2016 - Jun 2021 (5 years 5 months)
Led data-driven digital campaigns that improved audience engagement by 35%. Authored quarterly performance reports and presented findings to senior management.
Account Manager
Converge Events & Branding Ltd
Jan 2010 - Oct 2016 (6 years 9 months)
Managed project budgets and media planning for branding campaigns, enhancing marketing strategies through research and client engagement.
Administrative Assistant
Kwahu South District Assembly
Sep 2007 - Dec 2007 (3 months)
Assisted in bookkeeping and official correspondence while providing administrative support to local government officials and performing clerical duties.
Education
Degrees, certifications, and relevant coursework
University of Education
Master of Arts, Communication Studies
2023 - 2024
Pursuing a Master of Arts in Communication Studies with a focus on Integrated Marketing Communications, enhancing skills in strategic communication and digital media.
University of Ghana
Bachelor of Arts, Communication Studies
2011 - 2014
Completed a Bachelor of Arts in Communication Studies, specializing in Strategic Communications, focusing on effective communication strategies and media relations.
Institute of Business Management & Journalism
Diploma, Journalism
2005 - 2007
Earned a Diploma in Journalism, gaining foundational skills in reporting, media ethics, and communication practices.
Tema Secondary School
SSCE/WASSCE
1996 - 1999
Completed Senior Secondary School Certificate Examination (SSCE/WASSCE), focusing on a broad curriculum that prepared for higher education.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
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