Open to opportunities

Nyaaba Nicholas

@nyaabanicholas

Message

Certified SEO specialist and digital marketer driving organic growth and measurable online results.

Ghana

Message

What I'm looking for

I seek roles where I can lead SEO and digital campaigns, use SEMrush and Google tools, mentor teams, and drive measurable organic growth.

I am a certified SEO specialist and digital marketer with hands-on experience boosting online visibility for brands through strategic SEO, PPC, and content marketing.

I have managed SEO for corporate sites, executed technical audits and schema implementations, and optimized load speed to improve keyword performance and organic visibility.

As a SEMrush Ambassador and part-time Digital Marketing Manager, I lead local workshops, develop marketing automation, and run email and content campaigns to support product launches and brand growth.

I leverage tools including SEMrush, Google Ads, Google Analytics, Mailchimp, WordPress, and Metricool to deliver measurable results and help teams achieve sustained SEO success.

Experience

Work history, roles, and key accomplishments

Current

Digital Marketing Manager

Current

PlantPal Ghana

Jan 2025 - Present (11 months)

Led PlantPal Ghana's digital marketing for product launch, building SEO strategy, marketing automation, email campaigns, and performance reporting to drive brand visibility.

SEO Strategy Email Marketing Marketing Automation performance reporting Mailchimp SEMrush Social Media Management

Current

SEO Specialist

Current

IPMC Ghana

May 2024 - Present (1 year 7 months)

Managed and optimized SEO for IPMC Ghana properties, improving keyword performance and organic visibility through on-page optimization, schema implementation, and technical fixes that improved load speed.

SEO Technical SEO Keyword Research Google Analytics SEMrush

Current

SEMrush Ambassador

Current

SEMrush

Jan 2024 - Present (1 year 11 months)

Represent SEMrush in local digital communities by leading events, providing peer training, and promoting tool best practices to support SEO education and adoption.

SEMrush Workshop Facilitation Community Outreach Content Sharing Public Speaking

Digital Marketing Intern

Digital Edge Training & Consultancy

Jan 2024 - Apr 2024 (3 months)

Supported online marketing campaigns and content distribution to increase client visibility, contributed to content planning, strategy documentation, and on-page optimization.