Pilar Ochoa

I am looking for media buying traffic to test our performance campaigns (CPL/CPA). Our core sectors include insurance (auto, health, life, Medicare, home), home improvement, loans, surveys, antivirus, telecom, automotive, debt relief, and home warranties.

With our experience, we can offer competitive direct deals and strong agency partnerships, focusing on quick feedback to enable steady busines

Seeking media buying traffic to test performance campaigns (CPL/CPA) across core sectors including insurance, home improvement, loans, and telecom. Offering competitive direct deals and strong agency partnerships with a focus on quick feedback for steady business growth.

• Managed business development initiatives to onboard new partners focused on delivering CPL/CPA results.
• Utilized the Everflow platform for partner setup and performance monitoring.
• Fostered strong relationships with publishers ( email, social, display, sms) to optimize portfolio performance.

• Provided comprehensive digital media services, focusing on lead generation and mobile content creation.
• Managed branding budgets across Meta and Google AdExchange to optimize advertising performance.
• Delivered email marketing services using Mailchimp, enhancing client engagement and outreach.

Worked as Business Development Manager at Harrenmedia.

Worked as Senior Sales Manager LATAM at Harrenmedia.

• Led product strategy and analysis initiatives, creating impactful presentations to drive business decisions.
• Oversaw branding efforts for Harren DSP, enhancing market presence and visibility.
• Recruited and developed a high-performing team, fostering a collaborative and innovative work environment.
• Applied extensive technology and platform knowledge to optimize media planning processe

• Led the sales team at Harrenmedia, focusing on display, mobile, and video partnerships.
• Developed strategic plans to enhance partnerships with Right Media, Appnexus, Servesharp, and Convert Media.
• Managed account administration and facilitated the integration of new platforms, driving growth and innovation.

• Led a team in sales management and campaign optimization to drive business strategies.
• Managed account administration and budget distribution for effective media placement.
• Established partnerships with Right Media and integrated new platforms like Appnexus to enhance sales performance.