I am seeking opportunities in an industry that offers flexibility and is constantly evolving. I am eager to embrace new challenges and gain fresh experiences in a dynamic and innovative environment. Ideally, I am looking for an industry that promotes entrepreneurship and has a younger demographic. Additionally, I highly value the possibility of remote work as part of my ideal job scenario.
Gisele Chamula
@giselechamula
I help companies in expanding their business with a positive ROI as a Digital Marketing Professional
ArgentinaWhat I'm looking for
With over 17 years of expertise in crafting and executing successful digital media strategies, employ techniques such as CRO, SEO, automation, and more to re-engage existing customers and acquire new ones across diverse industries, including retail, e-commerce, pharmaceuticals, SaaS, beauty, wellness, fashion, and education.
Experience
Marketing Consultant
Freelance
Sep 2021 - Present (2 years 8 months)
Creating personalized strategies for every client's need. Overseeing customer experience evaluations, the marketing and advertising workflow, KPI tracking, and vendor selection and solutions.
Clients:
https://mariatboticario.com.ar/
https://www.almaloft.com/
https://spaoasis.com.ar/
https://basdancewear.com.ar/
https://www.ozonelifestyle.com/
LATAM CME Capability Lead
AstraZeneca
May 2023 - Present (1 year)
• Lead Latam Continuing Medical Education strategy for 5 countries in the region
South Cone Digital IT Manager
AstraZeneca
Oct 2020 - Present (3 years 7 months)
-Lead and develop new business models: eRep and eCommerce
- Support the MKT team to find digital solutions that drive their business goals.
-Coordinate and supervise digital activities and projects. Give follow-up and visibility.
- Manage the relationship of all external, internal and supplier parties involved.
- Digital Consulting during the creation of the strategic plans. - Level up the mindset
Marketing Leader
Realtrends
Feb 2019 - Sep 2020 (1 year 7 months)
• Overseeing B2B digital branding and performance strategies across Argentina, Mexico, and Brazil, encompassing SEM & SEO initiatives and Social Media efforts.
• Strategizing email marketing campaigns with a focus on awareness and user recovery, leading automation campaigns, and defining potential segmentation.
• Executing A/B tests and conducting CRO tests for continuous optimization.
Customer Care Representative
MercadoLibre
Aug 2008 - Oct 2008 (2 months)
Efficiently address customer inquiries for Hispanic countries via email and meticulously log each case on CRM. Process credit card payments over phone.
Managed around 80/100 customer cases per day.
Marketing Leader
Harrenmedia
Dec 2011 - Jun 2012 (6 months)
• Execute, oversee, and assess the digital marketing strategy in collaboration with the assigned team, incorporating search engines (Google and Yahoo) and social networks (Facebook, LinkedIn, Orkut) for clients in Argentina, Mexico, and Brazil.
• Account management
Corporate Marketing Analyst
MercadoLibre
Apr 2011 - Nov 2011 (7 months)
Take charge of strategizing and coordinating Search and Display campaigns across Google and Yahoo for the Classifieds and MercadoPago departments on a regional scale. Conduct monthly presentations to showcase campaign results and outline new action plans, aligning with established goals within the marketing budget framework.
E-mailing Y Marketing Online (Retention Area)
MercadoLibre
Oct 2008 - Mar 2011 (2 years 5 months)
• Coordinate, execute and analyze email and onsite marketing campaigns at a regional level, utilizing monitoring tools such as MicroStrategy and Analytics. Spearheading A/B tests and overseeing cross-selling and upselling email campaigns.
• Planning and scheduling annual promotions while analyzing and promoting the growth of product categories.
Digital Marketing Coordinator
Walmart
Jun 2012 - Jan 2019 (6 years 7 months)
• Orchestrating agency collaborations and overseeing the annual digital marketing budget ranging from 2.5M to 5M.
• Researching industry trends and technologies to pinpoint new digital opportunities aimed at enhancing online brand presence.
• Coordinating performance and branding campaigns for the ecommerce and marketing department.
• Project management through Agile Methodology.
Tech stack
Learn about the tools and technologies that Gisele likes to use.
Availability
Location
Authorized to work in
Social media
Job categories
Interested in hiring Gisele?
You can contact Gisele and thousands of other talented remote workers on Himalayas.
Message GiseleFind your dream job
Sign up now and join thousands of other remote workers who receive personalized job alerts, curated job matches, and more for free!