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Olivia User

@oliviauser11

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Senior UX research and consumer insights leader driving product decisions.

United States

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What I'm looking for

I’m seeking a product-focused team where I can lead end-to-end UX research, blend qualitative insights with telemetry and experiments, and partner with product and marketing to improve clarity, conversion, and user satisfaction while mentoring others.

I’m a strategic UX and consumer insights leader with 8 years leading full-cycle research—qualitative and quantitative survey design, telemetry/behavioral analytics, and A/B experimentation—across fintech, SaaS, and interactive media. I turn complex findings into insight-driven recommendations trusted by leadership.

In my current role as a UX & Consumer Insights Researcher, I design and field studies (naming, clarity, MaxDiff, TURF, and A/B tests) and analyze results using verbatim coding plus SQL/Python (Pandas) for A/B insights. I build executive-ready decks and Tableau dashboards that shape messaging, brand presentation, and creative decisions across email, product webpages, and social channels.

I also bring a governance-and-mentorship mindset: I advise cross-functional teams on methodology from kickoff through launch, peer review research plans, and maintain an insights repository to guide current recommendations and future testing agendas. Earlier, I delivered large-scale usability and survey work (including a 45% lift in onboarding/retention) and mentored teams on standardized usability/playtesting methods for better comprehension, satisfaction, and retention.

Experience

Work history, roles, and key accomplishments

UX & Consumer Insights Researcher

Capital One (via Aquent)

Jun 2023 - Jul 2026 (3 years 1 month)

Designed and fielded quantitative and qualitative studies for card products (including MaxDiff, TURF, and A/B tests) and ran unmoderated think-alouds to build audiences of 10,000+ respondents annually. Analyzed survey/usability data (including verbatim coding and SQL/Pandas) and delivered executive-ready Tableau dashboards and decks to inform messaging and card experience decisions.

Survey Design Max Diff TURF Analysis A B Testing Think Aloud Protocols Verbatim Coding SQL Tableau

UX & Product Research Consultant

Indie & AAA Game Studios

Sep 2022 - Jul 2024 (1 year 10 months)

Led mixed-methods research for indie and AAA client engagements (surveys, interviews, playtests, and telemetry) from concept through live launch. Synthesized telemetry and qualitative feedback to support UI/UX and accessibility improvements and produced Tableau dashboards and executive reports to influence product and gameplay decisions.

Mixed Methods Research Survey Interviewing Playtesting Telemetry UI UX Accessibility Tableau Executive Reporting

UX Research Designer

Station Four (Marketing Agency)

Jul 2019 - Mar 2020 (8 months)

Applied SPSS and SQL to large-scale client surveys and usability studies (5,000+ participants) across accounts including John Deere and MLB, supporting improvements to onboarding/retention. Built Tableau dashboards for account-team reporting to communicate insights to stakeholders.

Survey Analysis Statistical Analysis SPSS SQL Usability Studies Tableau

Jr. UX Research Designer

Convincify

Sep 2018 - Jul 2019 (10 months)

Recruited participants and analyzed 5,000+ WWE user feedback responses using Python/Excel to support product and messaging strategy for early-stage MVP launches. Used quantitative analysis to inform launch decisions.

Quantitative Analysis Python Excel Product Research Messaging Strategy

Education

Degrees, certifications, and relevant coursework

Florida State College

Bachelor of Arts, Digital Media & Visual Design Communications

Earned a B.A. in Digital Media & Visual Design Communications with coursework in UX research methods, human-computer interaction, and data-driven design principles.