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Katherine Fritzlen

@katherinefritzlen

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Experimental Social Psychology PhD and Mixed-Methods UX Researcher

United States

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What I'm looking for

Looking for exciting new opportunities to apply my user research skills to solve user problems and drive product impact.

Experimental Social Psychologist and UX Researcher with 4+ years of experience conducting mixed-methods, user-centered research. I leverage my PhD in social psychology with my experience as a UX researcher to uncover user needs, attitudes, and motivations, transforming complex data into meaningful insights that drive impactful decisions.

I have a proven track record of uncovering insights to support the missions and goals of organizations, collaborating closely with cross-functional teams at B2B SaaS and B2C companies in e-commerce, construction, and fintech. Proficient in a range of qualitative and quantitative research methods—including interviews, surveys, usability testing, card sorting, concept testing, experimental design, and descriptive and inferential statistical techniques.

My mission is to amplify the user voice and advocate for user-centric solutions that resonate across diverse audiences and align with business goals.

Experience

Work history, roles, and key accomplishments

UX Researcher II

Grubhub

Oct 2023 - Feb 2025 (1 year 4 months)

•Designed and led 7 generative and evaluative research projects focused on consumer and merchant users.
• Identified and quantified user needs and pain points through 20+ interviews and 4 segmented surveys.
• Conducted 22 moderated usability and concept tests to evaluate solutions and identify UX issues.
•Collaborated with stakeholders at all stages of the research process.

UX Research User Interviews Usability Testing Data Analysis Stakeholder Collaboration Survey Design Behavioral Segmentation Ideation Workshops

Senior User Researcher

Buildertrend

May 2023 - Oct 2023 (5 months)

- Partnered with stakeholders across various departments to embed research insights into product roadmaps.
- Established an Insights Hub to showcase financial insights, enhancing collaboration and decision-making.

Stakeholder Engagement Research Integration Cross Functional Collaboration Interviewing Communication Skills

User Researcher

Buildertrend

Jan 2021 - May 2023 (2 years 4 months)

• Led +15 UXR projects on a variety of financial products and experiences (e.g., payments, lending, accounting, and financial management) to identify needs and opportunities for improvement.
• Conducted 180+ interviews and 7 surveys to uncover needs, pain points, and experiences for fintech products and experiences within a construction SaaS project management platform.

User Research Interviewing Survey Analysis Financial Products Data Analysis Product Improvement SaaS Research

UX Research Consultant

MyVitalz

Feb 2022 - May 2022 (3 months)

• Assessed UX of medical platform and devices for remote patient monitoring and identified usability issues.
• Collaborated with healthcare professionals to understand use cases and uncover needs and pain points.
• Delivered recommendations to enhance product design based on user needs and constraints.

UX Assessment Usability Testing Healthcare Collaboration User Needs Analysis Product Design Recommendations

Quantitative Researcher

University of Tennessee

Jul 2015 - Aug 2020 (5 years 1 month)

- Designed and led over 10 studies on social cognition, analyzing attitudinal and behavioral data to investigate prejudice.
-Published research in peer-reviewed journals and presented findings at academic conferences.

Quantitative Research Data Analysis Social Cognition Academic Publishing Presentation Skills Attitudinal Studies