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Olivia Dippon

@oliviadippon

I lead integrated marketing strategy that drives revenue, brand equity, and community impact through data and storytelling.

United States
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What I'm looking for

I’m looking for a marketing leadership role where I can own integrated campaigns, build high-value partnerships, and use KPI-driven insights to grow revenue and long-term brand equity—partnering closely with executives and cross-functional teams.

I’m a strategic integrated marketer with 12+ years of experience building high-value partnerships, launching products, and running integrated campaigns that grow audiences, revenue, and long-term brand equity across nonprofit, startup, fintech, and heritage consumer brands. I translate strategic vision into measurable outcomes by pairing data-driven insights with creative storytelling.

In my current role, I lead integrated marketing strategy for Heath Ceramics, overseeing campaigns, product launches, email, digital ads, and content calendars. I generated over $4.5M in revenue from a ~$150k budget, exceeded e-commerce and retail sales forecasts by 12%, and run high-profile partnerships and activations—including events with up to 10,000 visitors.

Previously, at Givelify (remote), I led demand-gen and integrated brand campaigns for a community of 1.5M donors and 70K nonprofits, including the 2024 Giving Guide (145K brand impressions and 4,500 new qualified B2B leads) and an integrated research report campaign (22% YoY traffic growth and a 600% increase in national news coverage, reaching 7M people). I also grew communities from day one at Changing Tides Movement, where I helped build programs, launched the Wave Tour virtual event, attracted 600+ attendees, and secured $80K in sponsorships.

Experience

Work history, roles, and key accomplishments

Heath Ceramics logoHC
Current

Integrated Campaign Strategist

Heath Ceramics

Nov 2024 - Present (1 year 8 months)

Led integrated marketing strategy and product-launch campaigns, generating $4.5M revenue from a ~$150K budget and exceeding e-commerce and retail sales forecasts by 12% through KPI tracking and data-driven optimization. Managed high-profile partnerships and oversaw events/activations for up to 10,000 visitors to drive retail impact.

Givelify logoGI

Associate Brand Manager

Givelify

Feb 2022 - Nov 2024 (2 years 9 months)

Directed integrated brand and demand-gen campaigns to support Givelify’s donor community (1.5M donors, 70K nonprofits), delivering 145K brand impressions and 4,500 new qualified B2B leads. Led the Giving Guide and micro-documentary programming (Bravo! Stories of Good), driving 22% YoY traffic growth, 600% higher national news coverage (7M reach), and 58% video-view and 33% landing-page-visit growt

TM

Marketing Program Manager

ThinkResults Marketing

Aug 2019 - Feb 2021 (1 year 6 months)

Developed and managed brand and marketing projects for clients including Intel, Microsoft, Aramco, and Nektar Therapeutics, owning strategy-to-execution across messaging, content, web builds, and digital/print collateral. Led agile cross-functional teams to deliver launches, trade shows, conferences, virtual events, webinars, and other client initiatives while managing timelines and budgets.

CM

Marketing Manager

Changing Tides Movement

Feb 2019 - Feb 2021 (2 years)

Built membership and member programs, webinars, and the annual conference with the founder, growing a global community of women founders, angel investors, VCs, and allies from day one. Spearheaded The Wave Tour virtual event (3 session tracks, 35 speakers), attracting 600+ attendees and securing $80K in sponsorships, and led migration to a cloud-based membership platform plus the launch of an onli

TM

Marketing Coordinator

ThinkResults Marketing

May 2016 - Jul 2019 (3 years 2 months)

Owned persona development, competitive research, and campaign execution for client and internal projects, managing client web content, blogs, newsletters, and social media. Pioneered new social media strategies, increasing follower base by 25–32% over 3 months, and optimized ROI through editorial calendar management and campaign metric analysis.

Education

Degrees, certifications, and relevant coursework

Lam Family College of Business, San Diego State University logoLU

Lam Family College of Business, San Diego State University

Master of Business Administration, Marketing

Earned an MBA with a concentration in Marketing from Lam Family College of Business.

San Francisco State University logoSU

San Francisco State University

Bachelor of Science, Business Administration & Marketing

Earned a BS in Business Administration and Marketing at San Francisco State University.

Tech stack

Software and tools used professionally

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