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Oana Clapa

@oanaclapa

Senior B2B Account Manager with 10+ years scaling EMEA client portfolios through KPI-driven retention and revenue growth.

Romania

Message

What I'm looking for

I’m looking for an EMEA-facing B2B partnerships or senior account management role where I can own retention and revenue growth end-to-end, lead cross-border teams, and drive results through KPI-based performance and strong client relationships.

I’m a results-driven B2B account manager with 10+ years owning the full client lifecycle across European markets, including acquisition, onboarding, retention, and revenue expansion. I’ve managed 100+ active SME and private accounts with 95% annual client retention, while driving measurable growth through KPI frameworks and disciplined pipeline execution in Pipedrive CRM.

I’ve also scaled teams and revenue at pace—growing a sales branch from 8 to 17 professionals (+112%) and delivering 30% YoY revenue growth, backed by structured onboarding and performance reporting. From high-value contract negotiation across residential (€500K avg.) and commercial (€1M+) portfolios to leading fully remote cross-border operations with full P&L accountability, I’m at my best building long-term B2B partnerships in Southern European and CEE markets.

Experience

Work history, roles, and key accomplishments

Current

Independent Commercial Consultant

Current

Domus Mea SRL

Oct 2025 - Present (7 months)

Established an independent consultancy for Romanian commercial and residential property acquisition, advising international investors. Managed end-to-end client relationships from sourcing and due diligence through negotiation and closing for Italian-speaking and diaspora clients via remote service.

B2B Consulting Real Estate Acquisition Due Diligence Contract Negotiation Client Relationship Management Remote Client Support Stakeholder Management

Franchise Owner / Remote Ops

QLZH Homes Malta

Jul 2023 - Sep 2025 (2 years 2 months)

Launched and scaled a Malta franchise operation using a fully remote leadership model. Built and managed a 5-member cross-border team with Pipedrive CRM and KPI tracking, leading P&L accountability and retention-focused performance systems.

Franchise Operations Remote Team Leadership Pipedrive KPI Tracking P&L management Budgeting & Forecasting Client Retention Cross Border Management

Malta Branch Manager

Alliance Real Estate Malta

Nov 2021 - Jun 2023 (1 year 7 months)

Scaled the branch from 8 to 17 account executives (+112%) through structured onboarding, KPI reviews, and Pipedrive CRM optimization. Managed the full revenue cycle, including forecasting, pipeline management, and commercial reporting, while leading multilingual client acquisition across UK, Italian, and Eastern European segments.

Revenue Cycle Management Forecasting Pipeline Management Pipedrive

Malta Branch Manager

Let By Mark Real Estate Malta

Mar 2020 - Oct 2021 (1 year 7 months)

Led a 10-member account team to deliver 30% YoY revenue growth through structured client management. Improved retention and profitability via cost optimization and performance benchmarking, and introduced KPI review cycles to increase accountability and deal conversion.

Account Teams Revenue Growth Client Retention Cost Optimization Benchmarking KPI Review Cycles

Key Account Manager

Matthew and Daniels Realty

Feb 2018 - Jan 2020 (1 year 11 months)

Managed the full account lifecycle for high-value international transactions and consistently exceeded quarterly revenue targets with an HNW client portfolio. Conducted multilingual negotiations across Hungarian and Romanian markets to support successful deal completion.

Key Account Management Revenue Targets Negotiation Cross Border Account Ownership

B2B Account Manager

Cattolica Assicurazioni

Jan 2015 - Nov 2017 (2 years 10 months)

Managed 100+ active SME and private client accounts, maintaining 95% annual retention through structured acquisition, onboarding, and renewal processes. Delivered tailored B2B consultative solutions across Northern Italy within a KPI-driven commercial environment.

B2B Account Management Client Retention Consultative Selling Renewal Management Onboarding KPIs Multilingual Communication