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Sam Ngobeni

@samngobeni

Results-driven marketing pro with 7+ years of comprehensive experience spanning operations, digital marketing, strategy, account & customer management

South Africa

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Results-driven marketing professional with 7+ years of comprehensive experience spanning operations, digital marketing, strategy development, customer success and account/client management. Successfully partnered with both local companies and US-Based agencies, delivering integrated marketing & business solutions that drive growth.

Expertise in marketing strategy, implementation, ops management, client relationship management & more. Proven track record of building and scaling marketing, team & business operations while maintaining strong client relationships and achieving measurable business outcomes.

Experience

Work history, roles, and key accomplishments

Current

Customer Success & Account Manager

Current

O'Rourke Hospitality

Aug 2025 - Present (1 year 2 months)

Manage client onboarding, briefs, and ongoing account documentation. Lead client reporting calls, reviews, and performance discussions, and monitor campaign performance across paid and digital channels.

Client Onboarding Account Management Digital Marketing Campaign Management Reporting Client Communication Strategy Development

Current

Director

Current

Startup Grind Johannesburg

Sep 2023 - Present (3 years 1 month)

Develop and execute comprehensive organizational marketing strategies aligned with global brand guidelines. Raised R3 Million in funding for entrepreneurship pitch battle and grew membership base by 70%.

Marketing Strategy Strategic Partnerships Sponsorship Event Management Content Strategy Budget Management Community Engagement Team Leadership KPI Tracking Marketing Automation

Account Manager

Ignite Visibility

Feb 2025 - Jul 2025 (5 months)

Managed day-to-day communication and relationships with client accounts. Led client reporting calls, reviews, and performance discussions, and monitored campaign performance across paid and digital channels.

Account Management Client Communication Digital Marketing Campaign Management Reporting Strategy Development

Marketing & Product Manager

Wama365

Feb 2024 - Aug 2024 (6 months)

Developed and executed comprehensive go-to-market strategies for product launches and updates. Built and led a team of sales agents, including recruitment, training, and performance management.

Go To Market Strategy Graphic Design Team Leadership Sales Management Social Media Strategy Partnership Development Market Research Product Lifecycle Management Customer Journey Mapping Product documentation

Head of Marketing

Devshired AI

May 2023 - Feb 2024 (9 months)

Architected and implemented comprehensive go-to-market strategies for an AI-driven recruitment platform. Implemented SEO strategies resulting in a 30% increase in organic traffic.

Go To Market Strategy Content Marketing Email Marketing Brand Voice Digital Advertising Marketing Automation CRM Budget Management Analytics SEO Webinars Event Management

Account & Customer Success Manager, COO, Co-founder

BM Marketing

Jun 2018 - Nov 2023 (5 years 5 months)

Built and scaled marketing agency operations from ground up, achieving 200% year-over-year growth. Managed portfolio of 30+ concurrent clients across diverse industries and led a team of 10+ marketing professionals.

Agency Operations Client Onboarding Customer Success Sales Process Optimization Team Leadership Project Management Social Media Budget Management Reporting Quality Control Market Research Financial Management

Marketing Assistant

Chippa Investment Holdings

Oct 2020 - Oct 2021 (1 year)

Executed multi-channel digital marketing campaigns across social media, email, and display advertising. Managed company's social media presence and monitored campaign performance using Google Analytics.

Digital Marketing Social Media Management Content Calendar Google Analytics Marketing Materials Vendor coordination CRM Event Planning Reporting Budget Tracking Competitive Analysis Lead Generation Website Management

Education

Degrees, certifications, and relevant coursework

Denver Technical College

Diploma, Financial Management

2019 - 2021

Activities and societies: Participated in student business development committee.

Diploma in Financial Management with key courses in Financial Accounting, Marketing, and Management Communication, specializing in Cost & Management Accounting and Entrepreneurship.

Abel Motshoane Secondary School

High School Certificate, General

Activities and societies: President of the Student Council; led business club initiatives.

High School Certificate with distinctions in English, Economics, and Business Studies.

LinkedIn Learning

Certifications, Business and Technology

Completed multiple LinkedIn Learning certifications covering business analytics, machine learning, digital technologies, people analytics, sales, data rights, finance, and cognitive technologies.