Muhammad Shahab Iqbal

Developed and implemented performance marketing strategies across social media channels, continuously optimizing campaigns to improve ROAS and achieve business objectives. Managed and optimized advertising campaigns on various platforms, setting and managing a monthly ad spend budget of around PKR 2-3 million.

Managed Home Textile products with 150+ SKUs for the Canadian Market, overseeing Amazon accounts for USA & Canada. Strategized and managed all eCommerce initiatives to maximize customer acquisition and revenue, handling customer service communications and managing Amazon PPC campaigns with a daily budget of $1500.

Developed and applied strategic and tactical digital marketing plans and e-commerce activities, focusing on driving acquisition and conversion. Led a cross-selling project through customer touch points, generating new revenue of over 1 Million PKR without investment.

Addressed customer inquiries and concerns via multiple communication channels, providing accurate and timely solutions to ensure customer satisfaction. Conducted thorough troubleshooting and issue diagnosis, guiding customers through technical problems related to telecommunications and internet services.

Organized and displayed products on shelves and racks, ensuring a clean and well-stocked shopping environment for customers. Monitored inventory levels regularly, promptly restocking shelves to prevent shortages and contributing to an uninterrupted shopping experience.

Managed administrative tasks, including record-keeping, documentation, and data entry, ensuring accuracy and efficiency. Coordinated daily office operations, supporting staff and facilitating smooth workflow within the hospital.

Completed a Bachelor of Technology degree, gaining foundational knowledge in relevant technical fields. Focused on practical applications and problem-solving within the curriculum.