Open to opportunities

Hamza Siddiqui

@hamzasiddiqui

Performance Marketing & Growth Strategist scaling revenue systems through paid acquisition, funnels, and measurable ROAS.

Pakistan

Message

What I'm looking for

I’m looking to scale measurable growth for revenue and qualified leads—built on paid acquisition, funnel architecture, and tight CPA/ROAS control. I want to own performance, iterate fast with A/B testing, and drive booked appointments and foot traffic through data-driven strategy.

I’m a Performance Marketing & Growth Strategist with 5 years of experience building and scaling revenue systems across E-commerce, Healthcare, Real Estate, Investment, Events, and Local Retail. I specialize in paid acquisition, organic growth systems, and high-ticket lead generation focused on measurable business outcomes.

I’ve delivered up to 15.65x ROAS on Shopify purchase campaigns, scaled campaigns to 428 purchases at 10.33x ROAS, and generated 3,604 high-ticket B2B investment leads. I’ve also managed PKR 1.14M+ in ad spend with controlled CPL, while producing real estate leads in competitive markets and improving organic reach and views without ad spend.

My approach blends funnel architecture and offer positioning with campaign optimization, structured A/B testing, and performance reporting. I lead creative direction and data-driven improvements across Meta, Google, and LinkedIn, while maintaining client relationships and continuously identifying growth opportunities through market research.

Experience

Work history, roles, and key accomplishments

Current

Social Media Manager & Paid ads

Current

Triotech Systems

May 2025 - Present (10 months)

Leading digital marketing execution across paid acquisition, organic growth, and multi-brand campaign management for international clients.

Alongside social media management responsibilities, my role evolved into performance marketing and growth strategy execution focused on measurable business outcomes.

Social Media Manager

Devtier

Jan 2025 - Apr 2025 (3 months)

Managed paid and organic acquisition campaigns and translated technical SaaS offerings into performance-driven messaging. Optimized targeting and creative based on performance data and provided structured client reporting and scaling plans.

Paid Acquisition Organic Growth And Performance Data

Social Media Manager

Sidpool Solutions

Dec 2022 - Dec 2024 (2 years)

Executed full-funnel digital marketing campaigns combining paid advertising, organic growth, and performance analytics.

Responsibilities

• Managed Meta advertising campaigns
• Built lead generation funnels
• Conducted market and audience research
• Optimized campaign performance using analytics
• Managed organic and paid marketing executionExecuted

Social Media Manager

Dattecs

Dec 2021 - Dec 2022 (1 year)

Managed social media growth and paid advertising campaigns for client brands.

Responsibilities

• Planned and executed paid advertising campaigns
• Managed social platforms and engagement strategy
• Created performance-focused content campaigns
• Analyzed campaign performance metricsManaged

Social Media Manager Intern

NextStepSolution

May 2021 - Oct 2021 (5 months)

Assisted with campaign execution and content scheduling, contributing to a 15% increase in digital engagement. Supported day-to-day social media delivery to maintain campaign momentum.

Campaign Execution Social Media Management Content Planning Performance Support

Education

Degrees, certifications, and relevant coursework

HubSpot

Digital Advertising (Certification), Digital Advertising

2024 - 2024

Completed the Digital Advertising certification through HubSpot in 2024.

Coursera

Google Digital Marketing & E-commerce Certification, Digital Marketing

2024 - 2024

Completed the Google Digital Marketing & E-commerce Certification via Coursera in 2024.

HubSpot

Social and Digital Media (Certification), Social Media

2023 - 2023

Completed the Social and Digital Media certification through HubSpot in 2023.

MNS University of Agriculture

Bachelor of Science in Computer Science, Computer Science

2019 - 2023

Grade: 3.85/4.0

Earned a Bachelor of Science in Computer Science from MNS University of Agriculture. GPA reported as 3.85/4.0 with coursework including database systems, software engineering, web development, and artificial intelligence.