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Ali usama

@aliusama

Digital marketing specialist driving ROI for e-commerce and ads.

Pakistan
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What I'm looking for

I seek roles where I can scale e-commerce sales and optimize paid media using data-driven strategies, collaborative teams, and clear KPIs to drive ROI and growth.

I am a digital marketing professional with hands-on experience managing and optimizing Google Ads, Facebook, Instagram, TikTok, and LinkedIn campaigns. I combine SEO knowledge with paid media expertise to increase visibility and drive measurable results for brands and e-commerce businesses.

Over the past three years I have managed and scaled online e-commerce operations, worked extensively with Amazon FBA wholesale, and handled end-to-end account management including supplier relations and customer satisfaction. I also completed an internship at Ideoversity where I audited ad accounts and improved campaign performance for local businesses.

I hold ACCA training and prioritize data-driven strategies, ROI optimization, and continuous campaign improvement. I enjoy collaborating with teams to boost sales, refine targeting, and build sustainable online growth.

Experience

Work history, roles, and key accomplishments

Education

Degrees, certifications, and relevant coursework

ACCA (Association of Chartered Certified Accountants) logoAA

ACCA (Association of Chartered Certified Accountants)

ACCA, Accounting

2021 - 2024

Completed ACCA qualification covering core and advanced accounting, finance, and audit topics between 2021 and 2024.

SA

Skans School of Accountancy

Accounting coursework, Accounting

2021 - 2024

Studied accounting coursework at Skans School of Accountancy from September 2021 to September 2024 supporting ACCA preparation.

Tech stack

Software and tools used professionally

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Ali usama - Digital Marketing Specialist - Ideoversity Training Institute | Himalayas